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On August 15, Shanghai released the fifth batch of land transfer announcements and optimized the transaction rules. The land transfer for commercial housing began to implement "double high and double competition" for plots with high market popularity. How to understand the optimization measures of the new regulations?

According to the new regulations, Shanghai will implement a "double high, double competition" (two rounds of bidding, two rounds of bidding for high-quality construction standards) approach for commercial housing land plots with higher market popularity. That is, after the bidding completes the previous indicator requirement, it will move on to the next indicator requirement and adopt a gradient competition approach to ultimately achieve the goals of "one plot of land, one plan for high-quality construction" and "market-based allocation, the highest bidder wins."

Among them, the "first round of high quality competition" is to incorporate universal requirements such as green buildings, ultra-low energy consumption buildings, prefabricated buildings, renewable energy, and BIM technology applications into the land transfer contract. The "first round of bidding" is to reasonably set the starting price for the land with high market popularity through a comprehensive consultation mechanism before the transfer, and determine the differentiated premium space.

The "second round of bidding for high quality" selects and applies a series of measures such as "bidding for decoration standards", "bidding for public facilities and open spaces", and "bidding for high-end talent housing to be transferred to the government free of charge", and bids in sequence; the "second round of bidding" is to bid again and finally determine the winner in the manner of "the highest bidder wins".

How are the new regulations different from previous ones?

Previously, when Shanghai sold commercial housing land, bidders had to bid on price first, then bid on "green buildings and ultra-low energy consumption buildings" and "ratio of public rental housing" at the site. If there were still multiple bidders who accepted the highest price and the same bidding conditions, the winner would be determined by lottery. In other words, there was only one round of bidding before, and the winner was determined by lottery after the premium rate reached 30%.

The Paper (www.thepaper.cn) reporter noted that a week ago, on August 7, Shanghai completed the transaction of 5 commercial residential land parcels in the fourth batch of 2024. The land parcel xh128D-07 in Xietu Street, Binjiang District, Xuhui District was bid by 7 bidders. After the premium rate reached 30%, it was sold by lottery at a price of 480.48 million yuan and a floor price of 131,044.92 yuan per square meter, making it the highest-priced land parcel in the country. The transaction rules adopted at that time were still one round of bidding. After the premium rate reached 30%, the bidders were determined by lottery.

Now, the new regulations have cancelled the "lottery" link and added a second round of bidding, where the "highest bidder wins". In the "second round of high-quality bidding", in addition to the original high-quality construction indicators such as green buildings and ultra-low energy consumption buildings, three new indicators have been added: "competition for decoration standards", "competition for public facilities and open spaces, etc.", and "competition for high-end talent housing transferred to the government free of charge". At the same time, the "second round of bidding" is to determine the winner through another bidding in the way of "the highest bidder wins".

It is worth noting that at 17:00 on August 15, the Shanghai Land Exchange Market issued the latest announcement on the transfer of Shanghai's fifth batch of commercial housing land, specifically transferring two plots of land in Jing'an District, namely the C050301 unit 9A-20 plot in Caojiadu Community and the N070402 unit control detailed planning 094a-14 plot in Lingshi Community. The total land area transferred is approximately 5.01 hectares, with a starting total price of 10.679 billion yuan.

The reporter from The Paper learned that the two plots of land are located in the central urban area of ​​Shanghai and are among the most popular plots in the market. They will also implement the latest transaction rules of "double highs and double competition" for the first time.

As for how to determine the plots of land with higher market popularity, according to information obtained by The Paper reporter from relevant departments, the Shanghai Municipal Planning and Natural Resources Bureau will work with the Shanghai Municipal Housing Authority and other departments to make a comprehensive assessment and determination through a comprehensive consultation mechanism.

Shanghai's optimization of land transfer and transaction rules is intended to better play the role of market mechanisms, create a fairer and more dynamic market environment, meet the people's new expectations for high-quality housing, guide high-quality development and high-quality construction of residential construction, and continuously improve the transaction of land for commercial housing.