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bicycle profits of car companies have been revealed. how many byds are sold to be worth a ferrari?

2024-10-07

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for us ordinary people, there are not many large-capital transactions. either buy a house or a car, or sell a house or a car or buy a stock. among them, houses and cars are powerful fulcrums that drive the economy. so with the former in a weak state, everyone understands why cars are selling so crazily now. but selling a car like crazy doesn't necessarily mean it's very profitable, especially when the car company's profits are shared among each car, it seems a bit unsatisfactory. based on the financial report data and sales volume of car companies in the first half of this year, let's see how much money car companies can make for each car they sell. the car companies not mentioned in the article are because they have not released data yet.

first of all, don’t talk about making money, talk about giving money. nio was the worst off, with a net profit of negative 10.384 billion yuan in the first half of this year, and only 87,400 cars were sold, so the average profit per car was -118,800 yuan. this is equivalent to losing a xpeng mona m03 for every car sold.

of course, xpeng is also losing money this year. although g6 and mona m03 have achieved a lot, they still need time to gain momentum. therefore, xpeng’s net profit in the first half of the year was -2.653 billion yuan. excluding the half-year sales of 52,000 units, the profit from bicycles was approximately -51,000 yuan.

baic blue valley, where jihu is located, is still in a miserable state. over the years, the online ride-hailing business has been divided between aian and byd, so it has to concentrate on jihu. in the first half of the year, it struggled to win sales of 28,000 units, with a profit margin of 91,800 yuan. seeing 918, brother man yelled: don’t forget the national humiliation!

ji krypton, owned by geely, has been full of public opinions about good and bad recently, and it is very popular. the sales volume in the first half of the year was 87,900 units, which was barely acceptable, and the profit of the bicycles could not escape the fate of losing money of -43,600 yuan.

there is also zero run, which sold 86,700 units in the first half of the year, and each car also lost 25,500 yuan.

next, let’s talk about those who make money. several large domestic groups, first of all dongfeng motor group, had a net profit of 684 million yuan in the first half of the year, and sales volume was 966,100 yuan, so the average profit per bicycle was 0.07 million yuan, okay, that’s 700 yuan.

jianghuai automobile group, the former jianghuai, despite its low profile, has a profit of 1,500 yuan from bicycles. even small mosquitoes are like meat. by the way, jiangling motors also has a bicycle profit of 5,600 yuan, which is not low among domestic car companies. they mainly make money from selling commercial vehicles.

guangzhou automobile group, saic motor, and baic group are in the same boat. their average bicycle profits are 1,800 yuan, 3,100 yuan, and 4,200 yuan respectively, which even jmc cannot compare with. interestingly, saic group sold the most cars, with 2.115 million units; followed by gac, which sold 860,000 units; and baic, which sold only 476,000 units. what does baic rely on? mercedes-benz, it can be seen that luxury cars can make money, and if blue valley is not holding back, they can make more money.

changan automobile's sales volume in the first half of the year was not low, with a total of 1.3341 million units, which was mainly supported by changan's own brand. however, the net profit was only 2.832 billion yuan, and the bicycle profit was 2,100 yuan, which is not high. i don’t know if i can justifiably say that it’s all losses to the joint venture brand.

thalys must have made a lot of money recently with the wenjie m9. after all, it ranks first in the sales of high-end luxury suvs priced at 500,000 yuan. it has sales, and it is a luxury car, and the buffs are in place. however, thalys purchased 235,800 cars in the first half of the year, with a net profit of 1.625 billion yuan and a profit of only 6,900 yuan per vehicle. think about it when the zhijie r7 was launched at the end of september. boss yu said that he lost 30,000 yuan per car sold. what kind of deal is this? brother man didn't understand, but he was shocked.

byd currently ranks first in domestic and even global new energy sales, with sales of 1.613 million units in the first half of the year, net profit of 13.631 billion yuan, and average profit per vehicle of 8,500 yuan. a car earns 8,500 yuan, do you think it is more or less? with byd's current status, if it makes too much, it will be scolded by consumers, and if it makes too little, it will be scolded by trolls. both sides are not human beings. brother man thinks that the profit of more than 8,000 bicycles is a compromise.

the ideal is to have the no. 1 bicycle profit among domestic brands last year, earn more than 30,000 yuan from selling a car, and be a man comparable to porsche. but the situation this year is not good, all because of the unexpected failure of the mpv. fortunately, l6 turned the tide and survived. the ideal bicycle profit in the first half of the year is 9,000 yuan.

geely has been in the middle of the war of words over the past two years in the industry. they say you shouldn’t do it. internal curling is not bad, but too much curling will reduce the quality of the product! then the prices of its new cars are higher than the previous ones. the implication is that i have taken the exam, but my quality has not dropped. regardless of these digressions, geely was quite profitable compared to its own brands in the first half of the year. the profit from bicycles reached 11,100 yuan, which is rare among households with 10,000 yuan.

as for great wall, it has long been hyped by public opinion as the most profitable independent brand. boss wei has also shown his potential as a big gun recently, and frequently makes various golden quotes. one of them is that if great wall cannot make money, then other brands cannot make money either. looking at great wall's performance, it sold 554,900 cars in the first half of the year, with a net profit of 7.079 billion yuan and a bicycle profit of 12,800 yuan. it is the highest among independent brands that have released corporate profit data.

next, let’s briefly compare the bicycle profits of foreign car companies to see the gap. the traditional car companies that sell civilian cars, volkswagen group, stellantis group, and general motors group are becoming more and more difficult to deal with. the average profit per vehicle is only more than 10,000 yuan, which is 13,200 yuan, 14,800 yuan, and 15,100 yuan respectively. these are not dollars and euros, they are all profits converted back into rmb, which seems to be about the same as that of the great wall.

among the bba, the audi group is the worst, with a profit of only 18,400 yuan per car, which is 8,000 yuan less per car than last year. the bmw group is considered to be performing stably, with a bicycle profit of approximately 36,500 yuan, which is twice that of audi. mercedes-benz continues to make big profits, earning about 40,800 yuan per car sold.

tesla sold 831,000 vehicles in the first half of the year, with a net profit of 18.786 billion yuan and a single-car profit of 22,600 yuan. tesla’s profit from bicycles last year was said to be as high as 58,400 yuan. the prices of several tesla cars have not dropped much, so where is all the money going?

when it comes to making money in the first echelon, it is still the supercar and luxury car companies. for example, lamborghini only sold 5,600 vehicles in half a year, with a net profit of 646,000 yuan.

the man standing at the top is ferrari again. it sold 7,000 cars in half a year and made a net profit of 5.998 billion yuan. on average, it earned 851,400 yuan for each car sold. this is equivalent to how much ferrari earns from selling 100 cars as long as ferrari sells one car.

so here comes the question: it is known that weilai’s profit for each car sold is -120,000 yuan, and ferrari’s profit for each car sold is +850,000 yuan. how many cars does weilai need to sell to make a profit from ferrari? profit from selling a car?