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since the launch of tesla model y, there has never been a shortage of competitors, but musk has never worried about model y being pulled down from the altar. it is not difficult to see from the sales list that in the pure electric suv at this price, tesla is permanent while competitors are constantly changing.

but if i say, there is a car now,it is bigger than model y, more luxurious, and has lower energy consumption than model y. it has a 900v high-voltage platform, high-speed and urban high-level intelligent driving, a queen seat, and can be replaced with batteries. it can even be sold for the price of a nissan qashqai., how should you deal with it?

i don't know what you think, but after the price of ledao l60 was announced, my first feeling was,king bomb!ledao's first hand brought a big blow to the market.

on september 19, ledao's first model, ledao l60, was officially launched on the market with a guide price of 206,900-235,900 yuan, which is 43,000 yuan cheaper than the entry-level price of tesla model y.

the new car has two configurations, including standard endurance206,900 yuan,baas rents electricityonly 149,900 yuanthe monthly electricity rental fee is 599 yuan. considering the pay-four-get-one-free offer, the actual monthly fee is only about 480 yuan. imagine that you only need to spend 149,900 yuan to drive home a 200,000-level medium-sized pure electric suv with low energy consumption and battery replacement. i thought about it for a long time and i couldn't think of any pain points for this car.

in case someone is not clear, let me explain to you first that ledao is a sub-brand of weilai, and ledao l60 is their brand's first model, which is a fastback suv.

as a sub-brand, ledao’s design is not similar to that of nio, but has its own exclusive design language.

it really doesn't have much connection with nio, but it is somewhat similar to haobo and polestar. just like mobile phones, good designs will eventually converge. it's not about who copied whom, but everyone's mainstream aesthetic will gradually develop into a consensus. so i won't explain too much about the appearance. you can just look at the pictures. what i can guarantee is that the real car looks even better than the picture.

the interior is similar to the layout of mainstream new energy vehicles, with physical buttons minimally removed. a 17.2-inch central control screen serves as the visual center of the design. below the screen are dual wireless charging and cup holders. the level of materials used is worthy of a 200,000 yuan-level car.

like tesla, it does not have an lcd instrument panel. however, the ledao l60 is equipped with a 13-inch ar-hud with a very high display resolution and rich information. compared to having to glance at the speedometer on the upper left side of the central control screen from time to time, this design is much safer.

the built-in chip of the screen is qualcomm 8295p, which is what we often call the full-blood version of 8295. it is the top automotive-grade chip at present, with an ai computing power of 60tops, equipped with 24gb of ram and 256gb of automotive-grade storage.

the car computer is equipped with the "nt.coconut" intelligent system and the xiaole gpt large model. the official statement is that it can be guaranteed to be not outdated for 10 years.

the official definition of "乐道" is "family happiness and good housekeeping". it is not difficult to see that family use is its most obvious attribute.

let’s take a look at the size of ledao l60. the length, width and height are 4828/1930/1616mm respectively, and the wheelbase is 2950mm, which is the standard size of a medium-sized suv.

according to the official introduction, the second row of ledao l60 has 155mm knee space, 1386mm hip space, and 1010mm head space. the seats are made of high-resilience foam material. in addition to heating, the rear seats are also electrically adjustable. there is an 8-inch central touch screen at the rear air-conditioning outlet. the front seat backrest can be connected to an ipad, and when the headrest is removed, it can be folded and connected to the rear seat cushion to form a beach chair mode.

to sum it up in one sentence, this is a back row that the whole family can find no fault with.

ledao has even taken the refrigerator to a new level. the ledao l60 places the refrigerator in the trunk, which has a capacity of 52l and can achieve a temperature adjustment range of -18℃-10℃. the temperature can also be controlled through a mobile phone. i agree with the idea that you can either have no refrigerator or get a big one.

as a sub-brand of weilai, ledao's intelligent driving also maintains a very high standard. ledao l60 is equipped with 30 sensing hardware as standard, with 7 8-megapixel high-definition cameras, 1 4d imaging millimeter-wave radar, and uses the nvidia orin x chip with a computing power of 254tops.

with this set of hardware, ledao l60 can achieve high-speed noa and full-scenario pilot assistance noa. among them, high-speed noa can cover 99.99% of high-speed roads and urban expressways, and full-scenario pilot assistance noa delivery covers 726 cities and 2,700 county-level urban areas. when traveling in the city, it can cope with traffic scenarios such as unprotected left turns, avoiding obstacles and pedestrians, and delivery, and it can be used as soon as it is listed, regardless of region or batch.

power may be the main watershed between ledao and weilai. unlike the standard dual-motor that weilai has always insisted on, ledao l60 is available in rear-wheel drive and four-wheel drive versions, and the entire series is equipped with a 900v (maximum voltage 925v) high-voltage system and heat pump air conditioning, which can effectively control energy consumption.

generally speaking, a smaller motor means lower weight (better for energy consumption), smaller size (better for cabin space), lower cost (better for price control), and higher efficiency (better for energy consumption level). however, the ledao l60 is equipped with an inverter assembly of self-developed sic modules and a self-developed 900v continuous winding parallel axis permanent magnet synchronous motor, which can achievecltc energy consumption level 12.1kwh/100km, which is lower than tesla model y, and what is exaggerated is that the four-wheel drive version can do12.7kWh/100km, which is only higher than the rear-wheel drive version.0.6kWh/100km。

in terms of battery life, the standard version is equipped with a 60kwh lithium iron phosphate battery, while the long-range version uses an 85kwh ternary lithium battery, which can achieve a range of 555km and 730km respectively. the most important thing is that it supports both battery replacement and 900v fast charging. battery replacement not only has an advantage in energy replenishment speed, but also can be replaced with a 150kwh battery pack when needed, achieving a pure electric range of more than 1,000 kilometers.

the price point of ledao l60 is actually the most competitive 200,000-level market. not to mention the influx of competitors such as xiaopeng g6, zhijie r7, and zeekr 7x, there are also a number of plug-in hybrid and extended-range suvs at this price point, such as ideal l6, which has delivered more than 100,000 units in 5 months since its launch. for most consumers, new energy vehicles that can be refueled are good new energy vehicles, so it is understandable why ledao took such a drastic measure right from the start.

cars are big items, and people are much more dependent on brands than fast-moving consumer goods such as mobile phones. to break through people's psychological defenses and facilitate transactions, price is always the best weapon. china's new energy vehicles have long entered the stage of bayonet fighting. as of the time of writing, ledao l60 has been in great demand since its release, with the order volume expanding by 5 times. the ledao l60 bomb has indeed exploded. i am a little worried about how those competitors who are about to go public will take over this hot market.