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Shanghai real estate market in July: new home sales fell month-on-month, second-hand home sales hit 20,000 units again

2024-08-03

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Beijing News (Reporter Xu Qian) With the arrival of hot weather, the Shanghai property market has entered the traditional off-season. According to data from Shanghai Centaline Property, in July, the transaction area of ​​newly built commercial residential buildings in Shanghai was 541,000 square meters, a decrease of 32.8% from the previous month and an increase of 0.4% from the previous year.

From the supply point of view, there were 22 projects launched in Shanghai in July, 11 fewer than in June. The total supply area was 501,000 square meters, a month-on-month decrease of 44.1%. The supply structure was relatively balanced, with 11 first-time improvement products priced at 30,000-60,000 yuan/square meter, 10 mid-to-high-end products, and the remaining 1 project for rigid demand. From the supply point of view, the project is highly targeted. The rigid demand project is the real estate project in Chongming New Town. There is pressure to sell in the suburban areas, so it is targeted to be put into point-like placement in the region without increasing inventory pressure.

Lu Wenxi, senior analyst at Shanghai Centaline Property, said: "The sharp decline in transaction volume in July was within expectations. After half a year of rushing for performance, July is also a traditional off-season with high temperatures, which is not conducive to upward transactions. Even with favorable policies, the market always needs to take a breather and adjust. At present, the phenomenon of uneven hot and cold in the market is still quite serious. In the absence of particularly outstanding projects for mid-to-high-end products, the transaction volume will not be particularly significant. August is still under the pressure of the off-season, so this inactive state will continue for some time."

In terms of second-hand housing, in July 2024, the transaction volume of second-hand housing in Shanghai was about 20,400 units, a decrease of about 22.5% from June. In terms of average daily transaction volume, the average daily transaction volume of second-hand housing was 657 units in July, and the average daily transaction volume in June was 879 units.

Shanghai Anjuke commented that although the second-hand housing transaction volume has declined, July, as the traditional off-season for the real estate market, has reached 20,000 units, which is a good result in the real estate market in recent years. From July 2022 to July 2024, the second-hand housing transaction volume has exceeded 20,000 units only four times. Compared with the previous two years, the transaction data in July this year is significantly better.

Proofread by Liu Baoqing