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the first day of the "shanghai seven regulations": a landlord jumped the price overnight, and the agent was too busy to eat

2024-09-30

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on the evening of the 29th, favorable policies for the property market were introduced intensively. the three first-tier cities of shanghai, shenzhen, and guangzhou collectively lowered the threshold and cost of home purchase, and the property market entered a period of unprecedented policy easing.
shanghai took the lead among first-tier cities and unleashed seven major city benefits. among them, families with non-local registered residence only need to pay social security for one year to buy housing outside the outer ring, releasing a large number of new housing tickets to the market; the value-added tax exemption period has been increased from 5 years. the adjustment to 2 years has greatly reduced the transaction costs for individuals selling houses.
in the last week of september, shanghai's property market has experienced a tailwind. both the new and second-hand housing markets have seen an increase in transaction volume. the introduction of the new policy has brought all parties in the market into a new gaming period. some landlords have jumped prices overnight to test the market. there were also home buyers who negotiated urgently and signed contracts that night. many real estate developers were carefully preparing for marketing during the national day, and sales at the case site were already mentally prepared to work overtime.
shanghai landlord jumps price by rmb 50 overnightten thousand
"the landlord immediately jumped the price by 500,000 yuan!" wang yuan, a shanghai citizen, told china business news at around 10:30 pm on september 29.
about an hour ago, at 9:35 pm on the 29th, the shanghai municipal housing security and housing administration’s wechat public account “fang keyuan” announced the “notice on further optimizing policies and measures for the city’s real estate market”, further reducing the number of the threshold and cost of buying a house in shanghai.
wang yuan told reporters that she had been looking at houses in the second-hand housing market for some time, and finally settled on a house with an area of ​​more than 110 square meters in a community on jinxiu road in pudong, and entered the price negotiation stage with the agent and landlord. the unit price of this suite is about 120,000 yuan/square meter, and the total price exceeds 10 million yuan.
on the afternoon of the 29th, an agency released news that new property market policies may be introduced before the national day holiday. the suite wang yuan was interested in suddenly had several new tenants. that evening, after the new property market policies were introduced, wang yuan received a call from the intermediary. the other party said that based on market expectations, the landlord would increase the price by another 500,000 yuan based on the original total price.
wang yuan panicked for a moment: "how will the market go? should i accept the price jump and buy quickly?"
after thinking carefully, she temporarily calmed down, rejected the other party's request for a price increase, and said that she would wait and see in the second-hand housing market for a while longer.
lu wenxi, chief analyst of shanghai zhongyuan real estate, said that whenever new policies on the property market are introduced, it is normal for prices to jump. this reflects the outbreak of market sentiment, but it is not a common phenomenon. some owners may think that the price of their houses has dropped too much. many want to take advantage of the new deal to "repair valuations."
a senior intermediary told reporters: "i have several cases of price jumps, but i feel that this is not a sincere sale, but a desire to test the price. another situation is that the replacement customer already has a target. , and the target housing stock is likely to rise, so he will also consider price increases when selling his house. price increases will not be the mainstream of the market. judging from the current market, it still needs to do its best to stop the decline before it can rebound. "
case sales are already working overtime to prepare for the national day
overall, the new deal has an immediate impact on the activity of the second-hand housing market, and many real estate agencies in shanghai had a busy night.
"i'm still in the store at this time, very busy." at 23:00 on the evening of the 29th, real estate agent xiaowen told reporters.
he said that on the one hand, as soon as the new policy was introduced, customers who were previously hesitant came to the store to negotiate and sign contracts. on the other hand, the store was also arranging overtime arrangements for all during the national day.
"the first day after the new deal will definitely be busy, and the trading volume in the next month will definitely be very active. for us, the national day holiday will be very busy." xiaowen said that based on past experience, the next step will be what is increasing is the number of listings. because of the policy of "changing the value-added tax exemption period from 5 years to 2 years", many owners will take the initiative to list their houses for sale.
"in my opinion, the 'power' of shanghai's new vat policy is the greatest." xiao wen believes that the total price of a house in shanghai can easily reach millions of yuan, and the transaction cost reduction of vat and personal tax will cost hundreds of thousands. yuanji.
shanghai has further relaxed the social security payment requirements for home purchase qualifications this time, making it only take one year to purchase a home outside the outer ring. "overnight, almost everyone is qualified to buy a house." xiaowen predicts that when the number of listed houses increases, a number of high-quality houses with high quality and cost-effectiveness will be quickly sold.
on the morning of the 30th, xiaowen started busy reading the book early in the morning. at 12 noon, he told reporters that he was still reading the book and had no time for lunch.
judging from the data, at the end of september, shanghai's property market was already rising rapidly, thanks to the central government's efforts to stabilize the real estate market and lower existing mortgage interest rates.
in terms of new homes, data from shanghai zhongyuan real estate showed that the transaction area of ​​newly built commercial residential properties in the week from september 23 to september 29 reached 164,300 square meters, a 119% increase from the previous month. among the top ten transactions, there are four luxury housing projects with a unit price of "100,000+", as well as just-in-demand projects with an average price of less than 30,000 yuan/square meter. in terms of second-hand housing, the number of second-hand housing transactions in shanghai soared to 872 on september 28, the highest daily transaction volume since august. as of september 28, the total number of second-hand housing transactions in shanghai in september has reached 14,042.
during the national day, as the supply of real estate increases, shanghai's property market will be very lively. last week, 18 new housing projects were launched on the market, with a total area of ​​527,500 square meters, including the first improved products with "4" and "5" there are 6, and the rest are mid-to-high-end improvement projects. several projects have been launched in hot spots such as huangpu, pudong, and minhang.
lu wenxi said that the meeting of the political bureau of the central committee made it clear that real estate should stop falling and stabilize, which has boosted market confidence. the market sentiment has reversed very quickly in the past week, and the capital market has experienced high sentiment. this enthusiasm has gradually been transmitted to real estate, and the number of house-viewing customers has increased. with the increase, the property market may become hot during the national day golden week.
(this article comes from china business news)
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