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China News Service, Laohekou, Hubei, August 9 (Zhang Qianlong, Li Wenyan, Zhang Ziwei) Zhangzhuang Village, Lilou Town, Laohekou City, Hubei Province was crowded with people on the evening of the 8th. The Yellow Wine Town opened on the same day. A series of singing and dancing performances and yellow wine product exhibitions conveyed the profound yellow wine culture.

Live singing and dancing performance. Photo by Zhang Qianlong

Laohekou was built on water and is famous for its rice wine brewing. Lilou Town has a long history of winemaking. During its heyday, there were more than 10 wine shops, and the ancient brewing techniques are still being passed down today. In recent years, Lilou Town has actively explored the rice wine culture and fully supported the development of rice wine enterprises, thus blazing a new path for rural revitalization.

Steaming, mixing, brewing, fermentation... In Lilou Town, the ancient brewing techniques have been well inherited, and almost every household has the tradition of brewing. According to Ba Honglin, the person in charge of the Yellow Wine Town, brewing and drinking yellow wine has become a local food culture.

Today, based on the ancient brewing method, Lilou Town's young and fashionable rice wine products are leading local rice wine companies to a new path. Ba Honglin said that "Returning Geese" has injected young elements into the rice wine culture, and product innovation, process innovation, and cultural excavation are the future development directions of the local rice wine industry.

Laohekou rice wine is promoted at the exhibition. Photo by Zhang Qianlong

After the opening of the Huangjiu Town, it will be committed to exploring the historical and cultural connotations of Huangjiu, activating new experiences of Huangjiu culture, and attracting more audiences through the integrated development of agriculture, culture and tourism.

Kang Zuquan, Party Secretary of Lilou Town, said that Laohekou rice wine carries a profound cultural heritage and a long historical heritage. In the future, he will fully support the rice wine industry and build a rice wine town to let this mellow taste spread to more places. (End)