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In the second half of the year, 54 residential projects will be launched in Shenzhen, including high-quality real estate projects such as Yueyunjing, Shangcheng Xuefu, and Runlongyuan, which can meet the rigid and diversified improved housing needs of residents.

Photo by Li Xiuyu, reporter of Shenzhen Business Daily·DuChuang Client

On July 21, Hyde Garden Area A in Futian opened online house selection.In less than 3 hours, all 116 houses were sold out.The sales rate was 100%, with sales of about 2.69 billion yuan on the day. This is the first project in the city that was sold out as soon as it was launched this year.

Hyde Garden Area A is located in the Antoshan area of ​​Xiangmihu Street, with convenient transportation and complete surrounding supporting facilities. The total number of units for pre-sale this time is 116, with an area ranging from about 87Square meterThe area ranges from 450 to 450 square meters. The lowest total price of a single unit is about 11.24 million yuan, and the highest total price of a single unit is about 59.98 million yuan. The average pre-sale price is 128,500 yuan per square meter. The project obtained the pre-sale license on July 16, and the online intention registration was conducted on "i Shenzhen" from July 17 to July 19. A total of 464 batches of customers submitted information within the specified time. In the end, 380 batches of customers passed the review and completed the freezing of funds, with an application ratio of 1:3.3. On July 20, the Shenzhen Notary Office publicly drew lots to determine the order of house selection. The entire sales process was conducted online, but even so, it was still warmly sought after by the market.

The reporter learned that Hyde Garden has launched 181, 239 and 237 housing units in November 2021, May 2022 and June 2023 respectively. This is the last batch of housing units to be launched.

On July 21, the hot sales of Hyde Garden Area A attracted attention. Industry insiders believe that with the continuous adjustment of real estate policies in major cities, the threshold for home purchases has been lowered, the market activity has increased, and the activity of rigid demand and high-end improvement customer groups has increased, and they have chosen to enter the market one after another. The listing and hot sales of this property have greatly boosted the confidence of home buyers.

In the first half of this year, Shenzhen's real estate market showed a steady recovery. Especially since May, Shenzhen has adjusted and optimized purchase restrictions, lowered the minimum down payment ratio and interest rate floor for personal housing loans, and coupled with the continued promotion of hot real estate projects such as Shenwan Jiuxu in Nanshan District, the city's new and second-hand housing market transactions have continued to pick up.

According to the statistics,In June, Shenzhen's first-hand residential online sales reached 3,656 units, up 46.1% from the previous month and 9.6% from the previous year.It hit a new high since May 2023.Among them, Longgang, Longhua, Baoan and Guangming districts accounted for 72.0% of the city's sales. The number of first-hand residential subscriptions in June was 4,967, up 52.5% from the previous month and 64.5% from the previous year.

In addition to the record high in new home transactions, the activity of second-hand home transactions also continued to increase. In June, 4,172 second-hand residential properties were sold online, an increase of 5.3% month-on-month and 73.3% year-on-year. After the transaction volume exceeded 4,000 units in April this year, it hit a new high since 2023. Among them, Longgang, Futian, Nanshan, Luohu and other four districts accounted for 73.3% of the city. From January to June, 21,395 second-hand residential properties were sold online, an increase of 31.8% year-on-year, and the increase was 16 percentage points higher than the first quarter.

The relevant person in charge of the Municipal Real Estate Agency Association said that from the analysis of the buyers in the first half of this year, Shenzhen residents accounted for more than 70% of the buyers, and the proportion has further expanded. From the sales situation, high-end properties and properties with high cost performance in the central areas of Futian, Nanshan, Qianhai and Baoan have relatively better sales, reflecting the residents' pursuit of improved living quality.

According to statistics, 54 residential projects will be put on the market for sale in the second half of the year, including high-quality projects such as Shenzhen Bay Jiuxu Phase II, Shangcheng Academy, Yueyunjing, Runlongyuan, and Qingyanli, which can meet the rigid and diversified improved housing needs of residents.