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produced by phoenix v live, phoenix technology

if we count from the outbreak of the shared travel entrepreneurial wave in china in 2014, this year marks the tenth year of shared travel. ten years ago, countless entrepreneurs, determined to change travel, poured into the mobile travel entrepreneurial tide, and colorful taxi-hailing apps crowded on the several-inch mobile phone screens. over the past ten years, the travel industry has gradually stabilized, and at the same time, many new changes are brewing.

in the shared travel industry, didi chuxing, founded in 2014, can be considered another. from choosing the ride-sharing track at the beginning of the online car-hailing boom to launching the new taxi travel strategy in 2019 and starting the digital empowerment of taxis, every step has not followed the crowd. in the past ten years, it has always been vertically intensive, rather than horizontally expanding other travel businesses. but ten years later, didi became the first company in the shared travel industry to be listed on the hong kong stock exchange, which has caused many people to rethink the development logic of the shared travel industry.

the company insists that travel is related to people's livelihood, so as a platform, it cannot operate with a purely commercial mindset, but must consider how to fulfill its social responsibilities. in their view, purely commercial travel cannot solve the two major challenges facing urban traffic: the contradiction between vehicles and roads and the phenomenon of travel tides. therefore, it is necessary to combine commercial travel with mutual travel, and give full play to the elastic supply capacity of mutual travel to effectively balance the supply and demand during peak travel periods without adding additional vehicles to the road. it can not only meet the needs of more people for efficient and high-quality travel, but also promote the improvement and sustainability of urban traffic operation efficiency. this is the concrete presentation of its vision of "leaving no empty seats on the road."

this is a result of years of accumulation. so why is didi chuxing always one step ahead at many key nodes? in the ten years since its establishment, what has didi chuxing done right?