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in the future, if houses do not appreciate significantly, they may become consumer goods: dual changes in market trends and consumer mentality

2024-09-12

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in recent years, with the changes in the global economic situation and the deep adjustment of the chinese real estate market, a significant trend is emerging: in the future, houses may no longer appreciate as much as in the past, but will gradually become a consumer product. this view has not only been widely recognized by industry experts, but also triggered in-depth discussions among ordinary consumers.

in the future, if houses do not appreciate significantly, they may become consumer goods: dual changes in market trends and consumer mentality

the new normal in the real estate market

since china launched the housing commercialization reform in 1998, the real estate market has experienced a period of rapid development for more than two decades. during this period, driven by the pricing logic of investment products, housing prices continued to soar, becoming an important means for many people to increase their wealth. however, with the slowdown in economic growth, sluggish growth in residents' income and the continuous strengthening of government regulatory policies, the real estate market has begun to enter a new stage of development.

fu peng, chief economist of northeast securities, said in a recent interview that in the next 10-15 years, if the value of houses no longer increases as much as in the past, the cost of holding them will become quite high. for example, if the holding cost of a house worth 10 million yuan reaches 2%, it will cost 200,000 yuan a year. this figure is undoubtedly a heavy burden for many families, making the attractiveness of houses as investment products greatly reduced.