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Only Volkswagen and Toyota remain at the table, and the sales of car companies in July have changed!

2024-08-14

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The latest data shows that in July this year, domestic passenger car retail sales were 1.72 million units, a year-on-year decrease of 2.8%. However, new energy vehicles still maintained a year-on-year growth of 36.9%, with 878,000 new cars sold in a single month, accounting for more than 50% of the market share.New energy vehicles are launching a full-scale counterattack against fuel vehicles, and the oil-electric battle has entered the second half.

At the same time, the top ten rankings of retail sales of manufacturers in July were also surprising.FAW ToyotaExcept for GAC Toyota, other joint venture automakers are nowhere to be seen.BYDauspiciousCheryThe sales volume of the brand has firmly ranked in the top five, leaving only Volkswagen and Toyota on the table! Has the automotive industry changed?

Volkswagen and Toyota are the only two strong joint venture car companies

In terms of sales ranking, both Volkswagen South and Volkswagen South are in the top five.FAW-VolkswagenIn July, the retail sales volume was 114,234 units, ranking third; SAIC Volkswagen's retail sales volume in July was 88,213 units, ranking fifth.

FAW Toyota's retail sales in July were 65,910 units, ranking seventh. GAC Toyota's retail sales in July were 59,118 units, ranking eighth. It is worth mentioning that FAW Toyota is one of the few joint venture automakers that has maintained positive growth, with a year-on-year increase of 4.7%, exceeding the market growth rate.

The reasons for the decline in sales and status of joint venture automakers are not difficult to guess. It is mainly because joint venture brands did not launch smart new energy vehicles that meet market demand in a timely manner during the process of electrification transformation, and were overtaken by domestic brands. As the market share of new energy vehicles gradually expands, joint venture brands continue to lose their voice, and the decline in sales is also an inevitable outcome.

As for Volkswagen and Toyota, which are still able to sit at the table, the former has achieved certain results in developing smart new energy vehicles, with its ID. series of models selling well in the market; the latter has a leading advantage in the hybrid field and is the first choice for consumers to transition from pure fuel vehicles to pure electric vehicles. At the same time, the two multinational brands, Volkswagen and Toyota, have a high degree of recognition in the minds of Chinese people, and their models have the advantages of being solid, durable, and worry-free.

As for other joint venture car companies, if they want to maintain their market position, they must catch up with the research and development progress of smart new energy vehicles and correct their brand posture. It is impossible to rely on old capital and make money without doing anything.

BYD, Geely, and Chery have all taken the top rankings and growth rates!

The status of joint venture automakers has declined, while independent auto giants have gradually risen. Based on the recent market performance, BYD, Geely and Chery have attracted much attention.

BYD sold 310,000 new cars in July, continuing to lead the auto market, with a gap of nearly 200,000 cars from the second-place Geely Auto.BYD also maintained a year-on-year growth of 35%, with an overall rapid development momentum, putting great pressure on its competitors!

Geely Auto, which has crossed the 100,000-vehicle mark, is also not weak. It ranks second on the automaker retail list with a market share of nearly 7%.Data shows that Geely China Star high-end series sold 34,200 new cars in July, includingXingrui, Xingyue,Xingyue LThree models.in additionGeely GalaxyThe sales of the series are also continuing to climb, with sales of 16,704 units in July, a year-on-year increase of more than 66%, making a great contribution to Geely's substantial increase in penetration in the new energy field.

However, the brand with the fastest growth rate is Chery. In July, Chery's retail sales volume was 98,056 units, up 51% year-on-year. Compared with 64,000 units in the same period last year, the growth rate was beyond expectations. In addition to the increase in sales, Chery is also continuously launching new popular models, such as the recently launchedChery Fengyun T10Chery Tiggo 8LEtc., all have the potential to be hot-selling.Gulu Ge learned that Chery has achieved double growth in new energy and fuel vehicles, and is also a "double growth enterprise" in the domestic and overseas markets, with each track developing relatively evenly.Perhaps because of this, Chery, which has achieved success in many areas, has ushered in a new golden period of development.

The ideal of attack, the pursuitHongmeng Intelligent Driving

In the July sales list, in addition to traditional car companies, there are also new car-making forces.Ideal AutoWith retail sales of 51,000 units in July, Ideal Auto just ranked among the top ten.SAIC-GM-WulingThe gap is only more than 3,000 vehicles. In terms of sales growth, Ideal Auto achieved a 49.4% increase, and its momentum of advancement is also very fierce.

In terms of sales volume,Ideal L6It is the best-selling model, with monthly deliveries exceeding 20,000 units for consecutive months. It is a hot-selling product in the price range of 200,000 to 300,000 yuan.Leading the new power market again, Ideal Auto andNIOXiaopengThe gap has widened.

It cannot be ignored that the delivery volume of Hongmeng Zhixing has reached 44,000 vehicles.inQJM9QJM7They delivered 18,000 and 16,000 vehicles respectively, and performed well in various market segments.onceQJM5SmartS7After passing the sales climbing stage, it is not impossible for Hongmeng Zhixing to surpass Ideal Auto.

The price war in the automobile market has gradually subsided, and many automakers have focused on the development of new cars, hoping to return to the peak of sales with powerful products. Among them, the joint venture automakers are under the greatest pressure. They used to be the king of the market, but now they are not qualified to stay at the table. However, the sales ranking is not static, and it ultimately depends on the product. The only way for joint venture brands is to continue to focus on new cars!