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"on the first and second day of the long holiday, beike sold more than 1,000 new houses in guangzhou, and i sold 2 sets." on october 3, beike guangzhou regional agent chen min (pseudonym) told the reporter of "daily economic news" .

with the complete cancellation of purchase restrictions, the overlay of "stopping decline and stabilizing" and a series of combination punches, the purchasing power of guangzhou's property market has been quickly activated, and many intermediary agents have entered a long standby state of "only eating one meal a day".

"my family doesn't support me in this industry, and my stomach is not good, but in every industry there are people who are working silently, so i just have to do my job well."

the whole family went straight to the sales office

on the third day of the national day holiday, chen min started contacting customers early in the morning. he told every reporter that he was more willing to promote new houses. one of the two groups of customers who made a purchase in the first two days went straight to the sales office with his family after returning from a short trip. of. in fact, before the holiday, this group of families had already identified several houses and rough floors that they liked, and there were still five or six houses to choose from at that time.

"they kept in touch with me during the two days they went out to play, and i kept paying attention to the changes in housing listings. at around 9 p.m. on october 2, their whole family drove back from out of town, and the salesperson at the sales office did not respond. after get off work, wait for him with me.”

"the client took the measuring equipment to measure the dimensions of each room one by one and look at the design drawings. however, the number of houses has changed from five or six houses to one house. there is really no choice. the final negotiation and formalities were completed in the evening. at 11:30, the last subway bus was gone, so i had to take a taxi back.”

posters forwarded by many industry consultants in their circle of friends show that on october 1, the number of active users of beike guangzhou station increased by 16.4% year-on-year, and the number of single-day views increased by 27.6% month-on-month and 41.7% year-on-year. on october 1st and 2nd, the number of new houses sold by beike in guangzhou reached 1,100, and many projects also released good news on holiday transactions.

absorb surrounding purchasing power

not only local customers, but after the purchase restrictions were fully relaxed, the guangzhou market also began to attract purchasing power from surrounding areas.

in fact, before guangzhou fully relaxed purchase restrictions late at night on september 29, guangzhou had already entered a policy relaxation cycle starting from the cancellation of purchase restrictions in panyu, huangpu and other districts on september 20, 2023.

"the scope of guangzhou's purchase restrictions is very small, and the withdrawal of the purchase restrictions is expected, so the effect of relaxing the purchase restrictions itself will not be very great." li yujia, chief researcher of the guangdong provincial housing policy research center, analyzed, "but guangzhou is a first-tier city and a central city in south china. , has outstanding advantages in education and medical care, and has a large number of migrant and non-registered residents. the withdrawal of home purchase restrictions is expected to encourage residents of other cities in the province to buy houses in guangzhou, especially in the central areas where home purchase restrictions were originally imposed. on the other hand, guangzhou's climate. the relatively good and high-quality medical resources are also conducive to stimulating the demand for home purchases from other provinces, especially those from the north who come to the south for health and vacation.”

"in surrounding areas such as foshan and dongguan, which are close to guangzhou, house prices are prone to falling and are not as resilient as guangzhou, but in the past, it was not always possible to buy something if you had money. although purchase restrictions were gradually relaxed last year, non-residents of the city could only buy 120 there are no restrictions on the purchase of large houses above square meters, including 60 square meters and 90 square meters, which is very attractive to surrounding house buyers.”

he gave an example: "for example, if you work in qiandeng lake, the houses in liwan or haizhu are very attractive. you can get directly to qiandeng lake in 20 minutes by taking the guangfo line of the subway."

from medical beauty to real estate, "just eat one meal a day"

her family does not support chen min's career in the real estate industry.

"my brothers and sisters have always wanted me to change my career. working alone in guangzhou is too tiring. in fact, my stomach and intestines have always been bad. sometimes when i am busy, i only eat one meal a day."

chen min said that in the guangzhou market, the seven days of national day are the busiest days of the year. during other holidays such as the mid-autumn festival and weekends, chen min works all the time. he can only rest during working days and rarely reunites with his family.

it is a rare money-making market these days, and chen min is not willing to let go of any opportunity: "i have been showing guests the house. yesterday (october 2), i was busy until three o'clock in the afternoon and ate a bite of pig's trotter rice. work quickly until the early hours before stopping for a bite to eat.”

he admitted that life was much more comfortable before he switched to real estate sales.

"before coming to guangzhou, i worked in the medical cosmetology industry. i worked 9 to 5 a month, with weekends off. i could easily earn five to six thousand yuan, but the real estate industry is more challenging. being in sales depends on challenges, and only when you have challenges can you succeed. motivated."

chen min's working areas range from zengcheng, qingyuan, and huadu to foshan, sanshui, zhaoqing, and even worked in shenzhen for a period of time.

but in recent years, the real estate market has taken a sharp turn, and guangzhou, a first-tier city, is no exception.

"it is true that some people can still make money, but it's up to you to run the business. i may open a few more orders in september and october and earn a little more. in the off-season, i may not be able to open one or two orders, and my monthly income is from the rental business. including other small achievements, sometimes it’s only one or two thousand yuan, but for now i feel it’s okay.”

"we in sales will shrink when we encounter difficulties, and we will not be able to do well in any industry. as long as you persist under pressure, the longer you work, the more resources you have, and the more resources you have, the more business you will have. come."

"actually, since i have chosen this industry, i have to do it well. sister, you should come and look at houses during the holidays. good houses are becoming less and less." chen min said.