2024-09-27
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today i want to discuss with you two models that are not selling well, the kia k5 and the peugeot 508l. why are we talking about these two cars? because i think their current sales are really not at the level they should be. so i would like to ask you at the beginning: why do you think the sales of kia k5 and peugeot 508l have never improved?
in august, kia k5 and peugeot 508l each only handed over a sales report of 211 new cars and 217 new cars respectively.among them, kia k5's sales in august actually hit a new sales high in the past seven months. it can be seen that its previous monthly sales data were even worse. can you bear this?
naturally, the peugeot 508l did not fare much better. 296 new cars were sold in may, the best-selling month of this year. since then, it has begun to decline again. in the most recent august, only 217 new cars were sold. shan, and the kia k5 can really be called a pair of qualified "brothers in need".
so why do not many people buy kia k5 and peugeot 508l, and their sales cannot increase? when it comes to appearance, whether it is peugeot 508l or kia k5, there is absolutely nothing wrong with their shape and appearance. even the older middle-aged people will praise the appearance of the two products after seeing them, so i don’t understand why there are so few people buying them every month?
when it comes to the interior, the kia k5 may be a bit bland. after all, everyone is tired of seeing the integrated dual screens, so it can’t be called anything new. but the interior of the peugeot 508l is a fighter jet style that is known as the "only cockpit". if you drive it out and compare it with any mid-size car, it will not lose. so, with such a beautiful interior in front of you, why can’t those of you who want to buy a mid-size car see it?
when it comes to power, the kia k5 starts with a 170-horsepower 1.5t engine, and the transmission is a 7-speed dual-clutch gearbox. in addition, it is also available in a 240-horsepower 2.0t version, and the transmission has been upgraded to an 8at gearbox.
peugeot 508l is even more simple and crude in terms of power. it is directly powered by a 211-horsepower 1.8t turbocharged engine, equipped with an 8-speed automatic manual gearbox, and can be filled with 92-proof gasoline.
seeing this, everyone must have a certain understanding of the product strength of kia k5 and peugeot 508l. next, let’s look at the prices to see if it is because the manufacturers and dealers make the cars expensive that no one is willing to buy them. they.
according to the latest information, the guide price of kia k5 is 139,800-206,800 yuan, and the quotation at dealers is 134,800-185,800 yuan. among them, the new 2025 1.5t and 2.0t all have discounts of only 5,000 yuan, while the old 2021 kia k5 1.5t and 2.0t models can be discounted to 21,000 to 24,000 yuan.
the guide price of peugeot 508l is 163,700-207,700 yuan. the current quotation given by dealers is 146,700-207,000 yuan, and the terminal discount is about 17,000 yuan.
after understanding the prices, everyone must have a rough understanding of why these two cars are not selling well. that is because their discounts are not large, and their brand influence is not as good as that of "two fields and one crowd". commercial outlets are becoming increasingly sparse, which is why fewer and fewer people are willing to buy them.
to put it bluntly, kia k5 and peugeot 508l are both good cars, but in this era of rapid development of domestic new energy vehicles, if you ask chinese people to buy them at a price similar to before, the chinese people are obviously not willing to do this. .
after all, a 100,000-yuan electric car can provide people with high comfort and a good level of intelligence. in addition, the cost of electric cars is much lower than that of gasoline cars, so how many people still want to buy a car like kia? what about medium-sized cars like the k5 and peugeot 508l that are both unpopular and not cheap? in the end, the fate left to them can be imagined.
finally, i want to say that when the times are about to abandon a model, it may not even say hello, and the kia k5 and peugeot 508l may be slowly becoming that role. i don’t know what other opinions and views you have on the “unsaleable” nature of these two products? let’s discuss it together in the comment area. (dazhuo)