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after a period of pre-launch promotion, saic mg's new mg5 was officially launched on september 13. the new car is positioned as a compact family sedan, with a total of three models, and the official guide price is 81,900 to 95,900 yuan.

like saic volkswagen, the official launch of the new mg5 also introduced a fixed price policy. after the discount, the price range of the new car is as low as 65,900 to 75,900 yuan.

for this car, saic mg used the term "a-class coupe ceiling" in its official promotion, which obviously expresses to consumers that the main focus of the new mg5 is sports and control.

on the surface, the new mg5's stylish and sporty exterior design and starting price of 65,900 yuan still have certain market competitiveness. however, as the price war in the auto market intensifies, joint venture fuel vehicles of the same level are also competing in price.

the prices of the entry-level models of the two best-selling models, nissan sylphy and volkswagen lavida, have also dropped to around 70,000 yuan (price policies vary in different regions). in this way, the starting price of the new mg5 is basically at the same level as that of the two models, sylphy and lavida. it is very likely that consumers will compare the new mg5 with sylphy and lavida when buying a car.

in other words, after the new mg5 is launched on the market, its direct competitors will be the two best-selling joint venture family sedans mentioned above.

indeed, if we compare the exterior design alone, the new mg5 is indeed more youthful and fashionable. in terms of power performance, the new mg5 is still the best among the three models.

however, compared with the current mg5, the new mg5 has not been significantly upgraded in terms of configuration. the exterior design has been slightly adjusted, and the body size has been increased by 40 mm.

the most obvious thing is that the size of the entry-level model's lcd instrument panel has increased from 3.5 inches in the current model to 12.3 inches. mobile phone interconnection has also added new functions such as apple carplay and baidu carlife. in addition, front side airbags and exterior mirror heating functions have been added.

the size of the central control screen of the mid-to-high-end models has been increased from 10.25 inches in the current models to 12.3 inches, and voice recognition can support continuous conversation. probably due to cost considerations, the top-of-the-line flagship model has cancelled relatively advanced configurations such as l2-level assisted driving, leather steering wheel, active braking, remote start, seat heating, yamaha audio, automatic air conditioning, and adaptive high and low beam lights.

in terms of power, it is still equipped with a 1.5l naturally aspirated and 1.5t turbocharged engine, and the power parameters remain the same, but the manual transmission version has been cancelled.

it is worth noting that the current mg5 on sale also has considerable discounts, and the price is not much different from the new mg5 after the discount.

judging from the current market performance of mg5, there is indeed a considerable gap between it and sylphy and lavida. whether this gap can be gradually narrowed after the launch of the new model remains to be seen.