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Another major e-sports event lands in Shanghai! 2024 "Counter-Strike" World Championship will be held in December

2024-07-27

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Shanghai will welcome another world-class e-sports event. In December this year, the 2024 Counter-Strike World Championship (CS Major) will be held in Shanghai. This is the news obtained by reporters from the 2024 Global E-sports Conference held on July 26. This event is one of the most influential e-sports events in the world and is held in Asia for the first time. At that time, 56 e-sports teams from more than 50 countries and regions around the world will gather in Shanghai, and it will attract nearly 10,000 overseas fans to watch the game in Shanghai.

2024 Counter-Strike World Championship officially announced to be held in Shanghai

The world's top competitions have settled in Shanghai. What has this "global esports capital" done right?

China's e-sports user base reaches 490 million

At present, my country has the largest number of e-sports users in the world, and its operating income ranks among the top in the world; the scale of the e-sports industry has steadily expanded, and e-sports products and event types have become more abundant and diverse, showing a trend of brand development.

The "China E-sports Industry Report from January to June 2024" released on the same day showed that the scale of Chinese e-sports users in the first half of the year was about 490 million, and the revenue of China's e-sports industry was 12.027 billion yuan, a year-on-year increase of 4.43%. Among them, the main source of income is the income from e-sports game live broadcasts, accounting for 79.45%; events, clubs and other income accounted for 8.86%, 7.35% and 4.34% respectively, all slightly higher than last year. The actual sales revenue of Chinese e-sports games was 69.143 billion yuan, a year-on-year increase of 7.24%. The revenue of top e-sports games has been steadily increasing, and the launch of a number of new e-sports games this year may bring new revenue growth.

2024 Global E-sports Conference

"In the past few years, with the strong support of national policies, the innovation and improvement of the game industry, and the continuous maturity and expansion of the user group, e-sports has been rising at an astonishing speed and has become an emerging field that has attracted much attention in the game industry worldwide." Yao Zhe, vice president of Seasun House, believes that China's game and e-sports industries have made tremendous achievements in event operations, event production standards, and e-sports talent training and reserves, representing the leading level of the world's e-sports industry.

As the report shows, the influence of China's self-developed e-sports game events overseas is also continuing to expand, attracting millions of overseas viewers to watch the games. In the first half of the year, the peak number of spectators for a single Chinese e-sports event held overseas exceeded 2.22 million. Some domestic e-sports game events have become one of the most popular e-sports events in countries such as Indonesia, the Philippines, and Malaysia. Domestic e-sports game products have also been successfully selected as official competition events for the first E-Sports World Cup.

"Excellent e-sports products and content are the source of the industry's long-term and healthy development." Yao Zhe revealed that "Limit-free Machine", which his R&D team has been working on for eight years, will soon be available to global players. This is Xishanju's first flagship product in the science fiction track. "I hope it will not only be a global e-sports product, but also a platform that breaks geographical and cultural boundaries and connects global players."

Shanghai is the city with the most offline e-sports competitions and clubs

Looking across the country, in the first half of this year, there were a total of 72 non-performance e-sports events at the provincial level and above, with professional players participating, and 56% of them were held offline. Among them, Shanghai is the city with the largest number of offline e-sports events, accounting for 27.1% of the country, followed by Chengdu, Chongqing and Hangzhou. Shanghai is also the city with the largest number of clubs. There are currently 195 e-sports clubs available in China, and Shanghai has 52.

"As a watershed in the e-sports industry, the Hangzhou Asian Games not only promoted the rapid development of competition, norms, talents and infrastructure, but also its social influence and commercialization attempts accelerated the entry of international 'big players', that is, the participation of international sports organizations and national forces." In the view of Hou Miao, vice president of Tencent Games, a new pattern of international e-sports is taking shape. In this process, the Fearless Masters was held in Shanghai in May this year. In his words, "Based on the 2020 S10, Shanghai once again showed the world its professional event guarantee, diverse fan base and hot e-sports atmosphere."

2024 Global E-sports Conference

"Shanghai is a hotbed of reform and innovation in China. NetEase Games and NetEase Esports were attracted to Shanghai by this enthusiasm," said Hu Zhipeng, senior vice president of NetEase Group. "Combining the local resource advantages of Shanghai's entire esports industry chain, we focus on deploying self-developed esports events in Shanghai."Fifth Personality》Global Finals, two NeXT series andFantasy Westward Journey》Mobile Game Professional League, and the firstEternal damnation》World Championship.

Every e-sports event also becomes an opportunity to showcase the city’s comprehensive cultural strength. This year, NetEase opened the game “Egg Party》 authorized events, and explored the forms of "e-sports + cultural tourism", "e-sports + sports", and "e-sports + business district" in Shanghai, Guangzhou, Changsha and other cities to hold a series of events. In May, the "Sports Consumption Festival: 520 Egg Boy Ignites Lingang Challenge" was held in Shanghai, creating a new consumption scene of "sports + business". "We also created a variety show "Nong Hao Jie Cup" for the "Naraka: Bladepoint" World Championship, inviting foreign players to play in Shanghai, check in Shanghai's historical buildings, learn to speak Chinese, taste Chinese food, experience Peking Opera masks, paper cutting, etc., and feel the warmth of Chinese culture." Hu Zhipeng said.

Presenting a feast of Chinese culture to fans around the world

After the official announcement of the 2024 Counter-Strike World Championship in Shanghai, it will be hosted by Perfect World Esports. By then, the multi-format integration of events and related series of activities such as performing arts and culture will be promoted to promote the common development of culture, commerce, sports, tourism and exhibitions, and further promote the construction of Shanghai as the "Global Esports Capital".

Counter-Strike (CS for short) is one of the most internationalized e-sports events, with users covering more than 100 countries and regions around the world. The CS Major series is the highest-level event of the event, which was first held in 2013. In the past decade, it has been held in London, Paris, Berlin, Rio de Janeiro, Stockholm and other places, not only attracting fans from all over the world to watch the games, but also having a larger audience online. The online live broadcast of the event covers multiple languages ​​including Chinese, English, Russian, Spanish, Portuguese, French, Finnish, etc., and is one of the most watched e-sports events in the world.

2024 Shanghai Major mascot——"HAI"

This year, the Counter-Strike World Championship will be further upgraded. The qualifiers for Europe, America and Asia, which were previously held online, will all be held in Shanghai. Tickets will be sold to audiences around the world. In addition to fans in China, it is expected to attract tens of thousands of overseas users to watch the game.

Perfect World Esports revealed that during the event, it will present a "cultural feast" with Chinese Shanghai characteristics to global fans. It will also design and sell "CS Major—2024 Shanghai" limited souvenirs and city peripherals to meet the multi-level and multi-dimensional consumption needs of participants and expand the influence of the event.

At the Global E-sports Conference, the organizers unveiled the 2024 Shanghai Major mascot, "HAI", designed for this event. Its name sounds like "Hi" in English and "Hai" in Chinese, which means that players and players at home and abroad are welcome to enjoy the feast of e-sports culture in Shanghai, China. "'E-sports +' is giving birth to new formats and new models. Chinese e-sports has a cluster effect, and content production, commercial operations, cultural tourism, etc. are also closely integrated with e-sports." said Xiao Hong, CEO of Perfect World.