fireworks warm you and me! the sixth issue of "directors talking about policies" helps beijing accelerate the construction of an international food capital
2024-09-26
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a shopping mall hides our warmest emotional memories. a restaurant witnesses countless beautiful moments of gathering with friends and drinking with relatives. a dish, with five flavors, connects the unique chinese taste and traditional culture, which goes from the tip of the tongue to the heart.
in february 2024, the beijing municipal bureau of commerce, together with nine relevant departments, issued the "action plan to promote the high-quality development of beijing's catering industry and accelerate the construction of an international food capital". the "action plan" clearly states that by 2025, beijing will introduce more than 500 well-known domestic and foreign food brands, cultivate more than 30 "late-night canteen" specialty catering blocks, and initially build an international food capital with global flavors. what is the current development status of beijing's catering companies? what problems need to be solved? what are the latest progress in the construction of an international food capital?
the sixth episode of "directors talk about policies", jointly produced by the municipal development and reform commission, municipal economic and information technology bureau, municipal science and technology commission zhongguancun management committee and other commissions and bureaus and beijing radio and television station, will be broadcast tonight.
adapt to changes and create a delicious legend over time
timeless and fresh, telling the story of beijing cuisine
2024 is a year of reshaping the beijing catering market. the catering industry is a mirror reflecting the national economy. through the catering industry, we can feel the underlying vitality of national consumption and appreciate the ups and downs of the city's economy. behind this most dense atmosphere, capital and the market are involved, and the manufacturing, distribution and service industries are also linked. however, with the intensification of market competition, beijing's catering companies have to reduce profits in exchange for vitality.
this episode of "bureau directors talk about policies" will visit a catering company and a long-established commercial entity. hosts guan wenping and zhang yang will work together with the municipal bureau of commerce, municipal development and reform commission, municipal market supervision bureau, district market supervision bureau, beijing central business district management committee and corporate assistance guest shi shusi to talk about policies, find methods and plan directions for the transformation of catering companies and long-established commercial entities.
new restaurant openings face survival crisis
with national day approaching, enterprises are urgently seeking help
in order to let more people understand beijing's catering culture and beijing cuisine culture, judelou restaurant, which has the "ceiling of traditional beijing cuisine", chose to open a new store in sanlitun, a trendy gathering place for young people. since the opening of the new store on may 20, 2024, general manager zhang yushan has been anxious every day. what kind of situation has caused the restaurant's attendance rate to be only one-tenth? the new store has an excellent location, but no one visits it. what kind of surrounding environment surprised the host zhang yang and said, "if i hadn't watched the video today, i really wouldn't have found a restaurant here"? faced with the new store's daily losses of tens of thousands of yuan and the upcoming national day golden week, general manager zhang yushan sought help everywhere, saying that "i couldn't find anyone after looking for several times." what kind of blockages did he encounter? what are the barriers to information asymmetry between government and enterprises? which representative of the commission, office, or bureau took the initiative to solve the dilemma for him?
after hearing the interpretation of the relevant policies, tian ning, general manager of you tang shopping center, took the initiative to talk about the predicament of high-end restaurants with daily turnover of less than 20,000 yuan. they are exploring the development format of the "late-night canteen" night economy in order to achieve transformation and development. can representatives of various commissions and bureaus provide practical policy support for the predicament of you tang shopping center?
the landmark shopping mall on chang'an avenue returns with a new look
the government and enterprises work together to solve the dilemma of less passenger flow than before
speaking of shopping malls that can evoke the collective memory of a generation of beijingers, it must be the "first generation internet celebrity" shopping mall, scitech shopping center, which opened in the 1990s. as a symbol of the times, scitech shopping center is the first sino-foreign joint venture in beijing. as soon as it came out, scitech brought many "firsts" and is one of the symbols of reform and opening up and the development of the market economy. with the rapid changes in the external market environment and the rise of new shopping centers, scitech shopping center cannot meet the needs of current consumers in terms of architectural style, hardware conditions, or business formats, and has to close the store for renovation. after three and a half years and an investment of 150 million yuan, scitech reopened on december 2, 2023. the smart business model has given the old scitech a new look.
however, hu wenli, deputy general manager of saite group, said helplessly at the recording site that "the investment and return are not proportional. whether it is customer flow or revenue, there is a big gap with the old saite." faced with the difficulties faced by saite group, can the representatives of the commission, office and bureau present bring practical policy support to help saite regain its glory? what are the quick and efficient methods for the process of merchants entering the market?
when the program recording was coming to an end, the appearance of a surprise guest made zhang yushan, the general manager of judelou restaurant, burst into tears. this also made zhang yushan more determined to not dismiss any employees and lead everyone to carry on the chinese food culture. who is this surprise guest? what kind of warm and story-filled gift did he bring?
please pay attention to beijing tv's "directors talking about policies" at 21:05 today, which will take you to witness the whole process of beijing's various commissions and bureaus solving difficulties and clearing bottlenecks for catering companies and old commercial entities, and witness the warm moments of using "beijing service" to protect the fireworks of the world! wonderful content, don't miss it~
