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On the afternoon of August 6, the first model of the third "jie" Xiangjie created by Huawei in cooperation with car companies, Xiangjie S9, was officially released in Beijing. Stimulated by this, on the afternoon of the 6th, the stock price of BAIC BluePark (600733), the partner of this model, rose rapidly in the afternoon, with the highest increase of nearly 6%.

Yu Chengdong, Chairman of Huawei's Terminal BG and Intelligent Automotive Solutions BU, introduced on the spot that Xiangjie S9 is the first model of the Xiangjie new energy vehicle brand jointly created by Huawei and BAIC. It is positioned as a large pure electric executive sedan. It is the first to be equipped with Huawei's ADS 3.0 assisted intelligent driving system and motion sickness relief mode, and is equipped with the D-class sedan's exclusive Tuling platform. It can accelerate from 0 to 100 in 3.9 seconds. The entire series is equipped with 100kWh Huawei 800V whale batteries as standard. The CLTC has a maximum range of 816 kilometers. Charging for 5 minutes can increase the range by 200 kilometers. The average power consumption per 100 kilometers is 13.2kWh.

Zhang Jianyong, Party Secretary and Chairman of BAIC Group, said at the press conference that from the mutual visit between Huawei and BAIC in 2017 to the release of the first model today, in the past eight years, we have always had the vision of two striving partners and a world-class car. The world-leading intelligent manufacturing factory tailored by BAIC for Enjoy World has reached the industry's advanced level in overall comprehensive automation rate, and some key processes have achieved 100% automation. Zhang Jianyong mentioned that the soul of a car company has never been to stand still, but to provide consumers with better products through independent innovation and open cooperation, and to promote the Chinese automobile industry forward. This is the true soul and due responsibility of a Chinese car company.

In terms of cabin space, Yu Chengdong said that the Xiangjie S9 has the most luxurious cabin space in the Hongmeng Intelligent Driving family to date. The entire series is equipped with Shuyun seats as standard, dual temperature-controlled heating and cooling boxes, and the industry's first mass-produced sedan's rear zero-gravity seats.

"The Xingjie S9 is benchmarked against the BMW 7, Audi A8 and Mercedes-Benz S, and will reshape the executive luxury car market," said Yu Chengdong.

It is understood that the Enjoyjie S9 has two versions: Enjoyjie S9 Ultra (four-wheel drive flagship version) and Enjoyjie S9 Max (rear-wheel drive long-range version). On July 8, the Enjoyjie S9 was unveiled in Huawei stores and pre-sales have been opened with a pre-sale price of 450,000 to 550,000 yuan.

It is worth mentioning that from the perspective of Huawei's overall development layout in the field of smart cars, Huawei's Hongmeng Intelligent Driving Ecosystem has become increasingly rich, with more and more car models.

Before the release of Enjoy S9, Huawei, Seres and Chery jointly built three SUVs (Wenjie M5, Wenjie M7, Wenjie 9) and one sedan (Zhijie S7) with Hongmeng Intelligent Driving (Smart Car Selection Mode). Currently, the first model of the fourth "jie" Zunjie created by Huawei and JAC Motors is still on the way and is expected to be launched in the first half of next year. In addition, the second model of the Zhijie brand created by Huawei and Chery, Zhijie R7, is also expected to be launched this year.

At this press conference, Yu Chengdong revealed that the cumulative sales volume of the new M5 is 150,000 units, the sales volume of the new M7 is 230,000 units since its launch, and the sales volume of the new M9 is 120,000 units in more than seven months since its launch.

In comparison, Hongmeng Zhixing's first smart car, the Zhijie S7, is performing slightly worse, with only 2,524 new cars delivered in July. Since its "second listing" in mid-April, the cumulative delivery volume of the Zhijie S7 is less than 15,000.

Currently, under the Hongmeng Intelligent Driving Model, Huawei has four automotive partners, namely, SERES, Chery, BAIC, and JAC Motors. The automobile brands cooperating with these four companies are named Wenjie, Zhijie, Xiangjie, and Zunjie respectively.

Not long ago, Yu Chengdong publicly stated that in response to the national regulations that require brands and manufacturers to be unified, Huawei has now transferred the trademark rights of the four "jies" of "Wenjie", "Zhijie", "Xiangjie" and "Zunjie" to car manufacturers. It is worth mentioning that Seres has won all Huawei's "Wenjie" related trademarks, appearance design patents, etc. for 2.5 billion yuan, and the asset valuation is 10.233 billion yuan.

The hot sales of Huawei's car BU models have also driven the performance of Huawei's car BU. Not long ago, it was reported that as of early July this year, the revenue of Huawei's intelligent car solution BU reached 10 billion yuan. Compared with previous years, the revenue of Huawei's car BU has doubled. In addition, Huawei's car BU has achieved profitability since April this year, saying goodbye to the loss trend of the past few years.

Editor: Peng Bo

Proofreading: Ran Yanqing