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thailand's former deputy prime minister says chinese electric cars are not selling well in thailand: japanese and european cars can't compete

2024-09-15

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according to a report by fast technology on september 15, recently, former thai prime minister pini zarusongpa said in an interview with the media:

china's electric vehicles have a high level of technology, quality that meets standards, and reasonable prices.as a result, it has almost seized the market share of electric vehicles in other countries or regions, including japanese cars, european cars, etc.

the market share of chinese electric vehicles in thailand is growing rapidly and there are not enough to sell. thai people are also very welcoming to chinese electric vehicles.

in fact, what pini zarusongpa said is true. in 2022, the sales of new energy vehicles in thailand were 67,000 units, and the sales of pure electric vehicles were 13,500 units. in 2023, the sales of electric vehicles in thailand reached 76,300 units, a seven-fold increase.

moreover, among the more than 70,000 electric vehicles, chinese brands account for about 80% of the market share, while japanese brands account for only 1%; at the same time,among the top ten most popular electric models in thailand in 2023, eight are chinese brands.

as chinese electric vehicles have demonstrated overwhelming advantages in the thai market, many domestic car companies have begun to invest in and build complete vehicle plants in thailand.

bydthe foundation stone of the production plant in rayong province, an important automobile production and export base in thailand, was officially laid and production is expected to begin in 2024.

andgreat wall motorsin january this year, the company started producing pure electric vehicles in thailand.saic mgandnezhaproduction will also start within the year.

after these car companies go into production in thailand, in addition to meeting the demand for new energy vehicles in the thai market, they will also radiate their production capacity to other markets in southeast asia. thailand will then become a bridgehead for domestically produced cars to go overseas.