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the annual chengdu auto show is here again!

the high temperature of 40 degrees celsius once again made people feel the enthusiasm of the chengdu auto show. taking advantage of the break, i would like to chat with you about my feelings on the first day of the exhibition.

let's first talk about the overall scale of this exhibition. as one of the four major a-level auto shows in china, this chengdu auto show attracted nearly 130 exhibitors and exhibited more than 1,600 vehicles. in terms of the exhibition hall setting, this auto show not only continued the 11 exhibition halls of previous years, but also opened hall 9 for the first time. the overall exhibition scale has expanded to 220,000 square meters, setting a new record.

however, the biggest attraction of this chengdu auto show is still the luxury of chinese brands.

byd took over the entire hall, and great wall, hongmeng intelligent driving, chery, geely, hongqi and other companies built large-scale booths, making them the "eye-catching packages" of the auto show.

some joint venture brands will naturally not give up resistance. bmw, mercedes-benz, volkswagen, toyota and others are all working hard to demonstrate their respective strengths.

of course, some brands have "disappeared" in this auto show, such as hiphi, wm motor, which were once the "hottest names" at the auto show, as well as old joint ventures such as yueda kia, nissan, and infiniti. you can imagine the reasons for this.

in fact, before the auto show started, we heard some voices saying that the chengdu auto show was "an upset" or "a cold flop"... some careful media even made a special statistics: this year's chengdu auto show had 6 fewer new car launches than last year, 24 fewer first-time car models than last year, 2 fewer global first-time car models than last year, and 5 fewer domestic first-time car models than last year.

it is a consensus in the entire industry that car companies are having a hard time, but it is too early to draw the conclusion that the chengdu auto show is no longer viable.

the "sluggish sales" of advertising space at the auto show is because car companies are tightening their belts and spending money where it counts; the auto show does not hold press conferences because they do not want to be overshadowed by traffic giants and once again become a transparent "background board"; the booths are handed over to salesmen because they do not want to miss the excellent sales opportunity of "golden september and silver october" and the huge consumer potential market of chengdu. after all, the chengdu auto show is the only one that can confidently announce its transaction amount of more than 6 billion yuan.

therefore, for the "clear-headed" chengdu auto show, any "weather vane", "compass" or other "high hats" are not as real as real gold and silver. in a word, it's sold out!