The opening of Beijing Cuisine Food Culture Festival sets off a new wave of catering consumption
2024-08-12
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China Youth Daily Client News (China Youth Daily/China Youth Network reporter Zhang Min, intern Zeng Yiying) Roast duck, shabu-shabu mutton, stir-fried tripe, fried noodles with soybean paste, tea soup... Recently, more than a thousand kinds of food and cultural creations were presented at the "Beijing Cuisine Summer Market", kicking off the Beijing Cuisine Food Culture Festival.
The fifth batch of Chinese Beijing cuisine group standards were released at this Beijing Cuisine Festival. At the same time, at the opening event of the "Beijing Cuisine Summer Market", more than 30 young and middle-aged chefs and craftsmen from different companies issued the "Capital's Catering Industry Culinary Skills Inheritance Initiative" to the city's catering industry.
"As a time-honored brand, we provide delicious food to tourists while also passing on profound culture. I hope that through everyone's joint efforts, Beijing's food culture can be recognized and loved by more people," said Zhang Jin, store manager of Bian Yi Fang Guangqumen.
In recent years, the number of catering companies specializing in Beijing cuisine has increased year by year, Beijing cuisine brands have flourished, the enthusiasm of Beijing local consumers for catering consumption has continued to increase, tourists have a strong demand for catering in Beijing, and "Beijing flavor" is becoming more and more popular among consumers from all over the country. The rich and diverse series of activities of this Beijing Cuisine Food Culture Festival will help further explore and showcase the charm of Chinese Beijing cuisine, advocate and promote the concepts, principles and priorities of high-quality development of Chinese Beijing cuisine, and help build an international food capital.
The Beijing Cuisine Festival will last until August 31. At the same time, there will be an online and offline check-in promotion activity with the theme of "Friends' first meal in Beijing", and in conjunction with the "Parent-Child Order" in the "Twelve Orders of Beijing" monthly boutique activities, a variety of Beijing cuisine consumption promotion activities will be launched during the peak of summer tourism.
Source: China Youth Daily Client
