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According to Che Toutiao, according to Jinyun, on July 24, a woman in Hangzhou, Zhejiang, said that the company had bought a Polar Fox car two months ago, and it caught fire while carrying passengers. The manufacturer's first response was to pry off the logo, remove the internal parts, and said that at most they would pay some money. The person involved said that the other party had a very bad attitude and hoped that Polar Fox would apologize and explain.

Judging from the video circulating online, after the manufacturer's staff arrived at the scene, they wore their clothes inside out, covered the vehicle with a black cloth, and used hammers, screwdrivers and other tools to pry off the car logo.

This evening, the official Weibo account of Polar Fox responded that on July 24, 2024, a Polar Fox Alpha S vehicle caught fire in Hangzhou. After the accident, Polar Fox Automobile attached great importance to it, and local staff rushed to the scene as soon as possible to communicate with users and cooperate with the aftermath.

Polar Fox has cooperated with the fire department to put out the fire as soon as possible, and no casualties were caused at the scene. After preliminary on-site investigation and combined with background data, it was found that the vehicle's power battery voltage, temperature and insulation data were normal before the fire. After the fire was extinguished, no abnormalities were found in the vehicle's power battery, and there were no signs of burning. The fire department is investigating the specific cause of the fire, and Polar Fox will announce the identification results as soon as possible.

During the accident handling process, the improper handling behavior of the staff brought a very bad feeling to the car owner and the friends who care about Jihu. Jihu Automobile hereby expresses its sincere apologies. We will strengthen internal management and training and resolutely prevent such improper behavior from happening again. Welcome all users and friends to supervise.

The actions of the Arcfox staff are truly jaw-dropping. How do other car companies handle incidents like this?

On November 15, 2021, a netizen posted a video saying that an unmanned driving test car was involved in a traffic accident and the car cover was immediately put up.

Judging from the video it released, the vehicle involved in the accident was a Hongqi car with the words "Autonomous Driving Test" written on the back of the car.

On March 29, 2022, a video released by Sohu Auto showed that an SUV overturned onto the isolation strip in the middle of the road. Two people were at the scene covering the vehicle with a car cover, but the video could not clearly see the brand of the vehicle.

According to the Yulin Evening News, at noon on February 26, 2022, near the zebra crossing at the intersection of Meilin Street and Yihuan North Road in Yulin City, Guangxi, a BYD new energy vehicle gave way to the pedestrians at the zebra crossing, and the Wuling van behind it failed to brake in time and hit it; after the traffic accident, the BYD that was rear-ended immediately covered the vehicle with a car cover.

The report said that at the time of the accident, Wuling and BYD were driving along the First Ring Road from east to west. When they arrived at the scene of the accident, BYD gave way to pedestrians at the zebra crossing, and the Wuling car behind it crashed into it, causing varying degrees of damage to both cars. The customer in the BYD test drive car was frightened, but fortunately he was found to be fine after a doctor's examination. After the accident, BYD, for some unknown reason, covered the vehicle with a car cover.

In June this year, a video circulated online showed that after a Xiaomi SU7 rear-ended a taxi, the Xiaomi SU7 immediately covered itself with a car cover.

It can be seen from this that after an accident, covering the vehicle with a car cover is also a common treatment method used by manufacturers.

For car companies, the purpose of covering their cars is nothing more than to maintain their brand image. They hope to reduce the impact of negative public opinion by covering the accident vehicle and reducing public visual contact.

But once an accident occurs, it must be faced and resolved. The more you try to hide it, the more guilty you appear.

On the other hand, car covers can also protect privacy. After an accident, the condition inside the vehicle will often attract attention from the outside world, especially when there are casualties. Covering the car with a car cover can protect the privacy of the people inside the car to a certain extent and avoid unnecessary exposure and interference.

However, the method of prying off the car logo like that of the staff of Arcfox is indeed rare.

The results also proved that its behavior of prying the car logo not only failed to reduce the negative public opinion, but instead pushed the Polar Fox brand to the forefront.