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Faced with increasingly fierce competition in the e-commerce field and rapid changes in consumer demand, traditional industries are undergoing unprecedented transformation and rebirth.Cross-borderE-commerce fieldA rising star in，SHEIN is leading the apparel manufacturing industry towards industrial Internet with its unique "small order, fast response" supply chain model and comprehensive digital empowerment strategy.New Era, injecting strong new quality productivity and resilience into the industry.

Digital empowerment, reshaping production model

SHEIN is well aware of the essence of "production based on sales". Through its innovative "small order, quick response" supply chain model, it has completely overturned the inherent pattern of "production based on sales" in the traditional clothing manufacturing industry. Each product only needs a small batch of trial production at the beginning. If the sales trend is good, the order will be returned immediately, but if the sales do not meet expectations, the production will be suspended. As a result, the SHEIN brand can reduce the unsold inventory rate to single digits, which is less than one-tenth of the average level of unsold inventory of other brands in the industry.,not onlyIt achieves efficient use of resources and reduces waste.returnImproved overall operational efficiency.

To achieve this goal,SHEIN has carefully created a complete set of comprehensive digital tools and solutions to empower its partners in all aspects. Take Yang Wangping as an example. As a clothing manufacturer who has successfully completed digital transformation and upgrading, he has deeply experienced the transformative power brought by these tools. Today, an indispensable part of Yang Wangping's daily work is to use the digital tools provided by SHEIN to make real-time adjustments and optimizations to production. By introducing digital process management, Yang Wangping's factory has achieved standardized operations throughout the entire process from cloth inspection, cutting tables, workshop production to finished product inspection.We review product consumer feedback every week and create learning documents for targeted improvements on styles and fabrics, which greatly increases market benefits.

Empowering training and building a talent foundation

SHEIN is well aware that talent is the key to driving industrial upgrading. Therefore, the company not only provides digital tools, but also actively carries out empowerment training that combines online and offline, and deeply implants the concept of lean production in the hearts of every partner. Liu Zhifeng, an e-commerce seller who was once troubled by high traffic costs and return rates, deeply realized the importance of empowerment training after joining the ranks of SHEIN suppliers. "From online video courses to offline training, especially the concept of lean production, I try my best to get employees to sign up for empowerment training three or four days a week." He actively organizes employees to participate in training, and continuously improves the team's professionalism and production efficiency.In 2023, the output value of Liu Zhifeng's factory was nearly 100 million yuan. This year, two new factories were opened in Xintang, Guangzhou, and the number of employees expanded to nearly 200.

Collaborative and win-win, building a new industrial Internet ecosystem

As more and more companies like Yang Wangping and Liu Zhifeng joinSHEIN's ecosystem, an efficient, collaborative and transparent industrial Internet is gradually taking shape. SHEIN works closely with upstream and downstream partners in the entire industry chain, breaking the boundaries of time and space and achieving seamless connection of information, resources and technology. This new cooperation model not only accelerates the cycle from product design to market, but also enhances the flexibility and resilience of the entire supply chain, injecting unprecedented vitality and competitiveness into the traditional clothing manufacturing industry.

SHEIN's steady development demonstrates the far-reaching impact of digital empowerment and close cooperation with the industrial chain.By providing partners with a full range of digital tools and solutions, as well as continuous empowerment training,SHEIN not only helps traditional enterprises achieve transformation and upgrading, but also builds a new industrial Internet ecosystem that is efficient, collaborative and transparent.