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Yu Chengdong once again denied the "far ahead" ban: There is no fine, it has been shouted down

2024-07-30

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July 29,Ask the worldThe 400,000th new car officially rolled off the assembly line at the Seres Super Factory. At the assembly line ceremony, Richard Yu, Huawei's executive director, chairman of the Terminal BG, and chairman of the Intelligent Automotive Solutions BU, once again denied rumors that he was banned from mentioning "far ahead".QJM9At the time, he said that the M9 not only achieved the "four words" in terms of intelligence, but also achieved the "four words" in terms of traditional mechanical quality. Because "four words" have been shouted out by everyone, I don't want to say it anymore, and there is no mention of fines.

Previously, it was rumored that Huawei founder Ren Zhengfei strictly prohibited Yu Chengdong from using the phrase "far ahead". If he mentioned it again, he would be fined 10,000 yuan. In response, Yu Chengdong said it was a "rumor".

It is worth noting that in September last year, Huawei Technologies Co., Ltd. applied to register two "Far Ahead" trademarks, which were internationally classified as scientific instruments and transportation vehicles. The current trademark process information shows that in January this year, the registration applications for the above two trademarks were withdrawn and are currently invalid.

"Far ahead" is a high-frequency word used by Richard Yu when introducing Huawei's products and technologies. Last September, at the Huawei's new M7 press conference, Richard Yu mentioned "far ahead" five times and "leading" more than 20 times. "Far ahead" became a popular word on the day of the press conference. In the Internet age, "far ahead" has gradually become a related word strongly associated with Huawei after being recreated by netizens.

Regarding the term "far ahead", Yu Chengdong once said that Huawei's "far ahead" is not just a casual remark, but is backed by strong leading R&D and innovation. The term "far ahead" is only used when Huawei leads a certain field.Xiaomi SU7At the press conference, Lei Jun, chairman of Xiaomi Group, also shouted out the term "far ahead" and said that Lao Yu (Yu Chengdong) had successfully implanted "far ahead" into everyone's mind.

As the popularity of "far ahead" on the Internet platform continues to rise, Huawei's top management has become more cautious in its response. In fact, according to the observations of Nandu.com reporters who attended many Huawei press conferences, most of the time it was the audience who shouted the slogan "far ahead" in a booing manner, and the number of times Yu Chengdong took the initiative to mention "far ahead" has significantly decreased. As he himself said, he would only use the term "far ahead" when he has achieved a large lead in a certain field.

At the 400,000th new car roll-off ceremony, although Yu Chengdong did not mention the term "far ahead", he used "those four words" to hint at the leading position of Wenjie Automobile. He said that Wenjie Automobile has gone through the process of "looking down on" to "not understanding" to "not catching up" in the industry.

"One year ago, we welcomed the 100,000th unit off the production line at the Seres Liangjiang plant; just one year later, we welcomed the 400,000th unit off the production line again." Yu Chengdong said, "The new M7 of Wenjie ranked first in the 300,000-yuan class, and the M9 of Wenjie ranked first in the 500,000-yuan class; Wenjie has reached 400,000 units in 28 months today, and I believe it will soon reach 1 million units."

In addition, it is worth noting that Huawei currently has four brands cooperating with car companies, namely, Wenjie with Seres,BAICCooperation withCheryThe collaborative intelligence communityJAC MotorsThe realm of cooperation.

On August 6, the Xiangjie S9 jointly developed by Huawei and BAIC will be officially released. Yu Chengdong introduced that the positioning of Xiangjie S9 is benchmarkedMercedes-Benz S-ClassBMW 7 Series750Li andAudi A8LAs a luxury executive-level sedan, it targets the high-end car market. Currently, the pre-sale of the Xingjie S9 has started, with a pre-sale price of 450,000 to 550,000 yuan.

Written by: Nanduwan Financial News reporter Cheng Yang