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"this doorplate is the digital government service qr code. it is now posted at the entrance of the community, downstairs of residential buildings, and downstairs of office buildings. you can scan it with your mobile phone and get it done without going to the service hall. it is very convenient and fast." mr. zhang, who was relocated from beijing to work in xiongan new area recently, said happily.

it turned out that mr. zhang, who was preparing to apply for a transport business license these days, accidentally found a poster in the office building where his company is located - xiong'an new area's digital government service doorplate is online. "i scanned the 'doorplate' with my mobile phone, and a dialogue box popped up immediately asking for advice. after entering that i wanted to apply for a transport business license, i quickly found the option to apply for the license according to the prompts. in less than 5 minutes, i got a license."

"the digital government service doorplate qr code of xiongan new area has been linked to nearly 200 government services such as market access, investment and construction, social undertakings, and provident funds, realizing the transfer of government services from the 'window' of the service hall to the 'doorstep'. at the same time, it provides intelligent guidance services for personnel with no basic service, so that people can get things done without running around." a relevant person in charge of the administrative approval reform group of the xiongan new area public service bureau told reporters.

in recent years, as a concentrated carrier of beijing's non-capital function relocation, xiongan new area has taken over the relocation of beijing's central enterprises, hospitals, and universities, showing a trend of accelerating. the public service bureau of xiongan new area has always been goal-oriented and problem-oriented, starting from the "small incision" of convenience for the people and enterprises, and is committed to solving the problem of intelligent service guidance for enterprises and the public. recently, it has innovatively launched the "digital government service doorplate" reform. the "doorplate" focuses on high-frequency and popular areas of the new area, and is implemented in stages. at present, nearly 200 items have been sorted out. enterprises and the public can enjoy a variety of services such as online service, video service, and omni-channel online service guidance by scanning the qr code.

the launch of digital government service doorplates has extended government services to communities and grassroots levels, helping people find service halls and self-service machines nearby, allowing people to complete their affairs more simply and efficiently. this has greatly shortened the distance between people and government services and improved the convenience of services.

the launch of digital government service doorplates has improved service efficiency and optimized the service experience. the "doorplates" have transformed the originally obscure service guide into a colloquial expression that the public likes to hear and hear, providing the public with clear service guidelines and material lists, reducing the difficulty and threshold of service, so that the public can understand it at a glance and handle it with one click.

relying on advanced internet technology and big data analysis capabilities, the digital government service doorplates provide intelligent and personalized services to the public. they also integrate omni-channel information and achieve accurate navigation of government service halls and self-service machines throughout the district, allowing enterprises and the public to enjoy convenient services while feeling the full technological style of the future city of xiongan new district.

source: beijing daily client

reporter: han mei

process editor: u027