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According to Fast Technology on August 20, Jia Yueting has announced that a press conference will be held on September 19. This time it is the FF China-US Automotive Industry Bridge Strategy and Second Brand Launch Conference.

In response, Faraday Future said that FF's "China-US Automotive Industry Bridge Strategy" and second brand strategy will enable it to use the most advanced AI and software technologies to serve users in multiple market segments, accelerating FF's entry into the mass market while maintaining its ultra-luxury product positioning.

As for the information about the new car, FF expects to leverage its unique bridge value to integrate the strengths of the U.S. auto industry with those of Chinese OEMs, parts suppliers and their supply chains, and focus on the market in the price range of US$20,000 to US$80,000 (approximately RMB 140,000 to RMB 570,000).

In addition, officials also revealed that "by giving the second brand many of the core technologies used in the $300,000 FF 91, our bridge strategy plans to launch electric vehicles with super cost-effectiveness."

There are also rumors that it plans to build a second model, FF 81, and lower the price to the 300,000 yuan range (FF 91 is priced at over 2 million yuan).