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According to domestic media reports on August 6, as Toyota's most popular model, the price of Alpha in China and Japan differs by several times. This makes people sigh, who is still paying a premium to buy a car now?

In sharp contrast to the new Alpha, whose starting price may be as low as 200,000 yuan, the car's price after markup in the Chinese market is as high as hundreds of thousands of yuan.

"The Alphard 2.5L Premium Edition is only available in white, and the price is currently 130,000 yuan higher," said a GAC ​​Toyota dealer. This means that if you buy a white Alphard 2.5L Premium Edition, even if you don't choose the paint protection film, the price after the price increase is 1.029 million yuan.

In addition to authorized dealer channels, the price of purchasing Alphard through parallel import is also over one million yuan. An import car dealer in Tianjin Port revealed to reporters: "The price of Alphard 2.5L Premium Edition is 1.07 million yuan."

Relevant experts said that the Alphard imported into China is usually the top-end version, and the retail price has increased several times with the import tax and freight costs of 400,000 yuan. In addition, due to the limited supply of cars, dealers usually increase the price, resulting in the final price of Alphard reaching hundreds of thousands of yuan.

In fact, all along,The price increase of Alphard is widely controversial. Toyota Motor Chairman Akio Toyoda once publicly criticized Chinese dealers for the price increase, saying that it was the Chinese dealers' own behavior and had nothing to do with Toyota. But in fact, Toyota was not completely unaware of the dealers' price increase.

The above-mentioned expert in the field of automobile circulation believes that: "The reason why new cars are sold at a higher price is, on the one hand, the strong demand; on the other hand, the manufacturers are more careful to control the pace and quantity of product launches in the market."

The GAC Toyota dealer told the reporter: "The Alphard 2.5L Premium Edition is only available in white. The reason why there are no black cars is that the manufacturer has not given (quotas). It is hard to say how long we have to wait."