make the most of car trade-in market opportunities
2024-10-07
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with the implementation of a new round of car trade-in policies, consumers' enthusiasm for car purchases continues to rise. the latest data shows that the cumulative number of registered users of the car trade-in information platform exceeds 1.64 million, and more than 1.1 million applications for car scrappage renewal subsidies have been received.
cars are bulk consumer goods. the automobile industry involves a long industrial chain and a huge market. it has a significant driving effect on economic growth and plays a "ballast stone" role in stabilizing the economy. it is worth mentioning that in recent years, the development stage of my country's automobile consumption has undergone significant changes. the automobile consumption market as a whole is moving from the "incremental era" to the "incremental and inventory equal emphasis era", and mass cars are moving from "affordable to affordable" "transitioning to the "use it well" stage, the demand for passenger vehicle replacement is strong and the potential is huge.
relevant statistics show that the current number of cars in my country exceeds 340 million. as car trade-in policies continue to be introduced, car scrappage subsidy standards have been further increased, which has pressed the "fast forward button" for car circulation consumption. on the one hand, real money such as replacement subsidies and scrappage subsidies reach consumers directly, which can promote the growth of the automobile consumer market. on the other hand, encouraging the elimination of old vehicles and replacing old vehicles with new ones can also promote the transformation and upgrading of the automobile industry and environmental improvement.
promoting the trade-in of old cars for new ones will benefit both the present and the long-term. to promote the trade-in of old cars for new ones, further efforts need to be made in the transformation and upgrading of the automobile industry, the improvement of supporting service systems, and the simplification of the "replacement" process.
accelerate the iterative upgrade of automotive products and give consumers more choices. the trade-in of old cars for new ones means huge market space. automobile manufacturers should focus on strengthening basic research and development and independent innovation, and improve their core competitiveness through technological innovation and talent training. at the same time, we will accelerate the upgrading of new energy and intelligent vehicles, seize opportunities to develop and grow, and meet the growing demand for green and intelligent vehicles.
smooth the entire chain cycle, making it more convenient for consumers to "replace". car trade-in is a complex systematic project that requires efforts and participation from many parties. all localities should simplify the subsidy review process, optimize the application process on the premise of preventing and controlling risks, realize cross-department data sharing, and improve approval efficiency; automobile companies should continue to improve product quality, optimize service experience, strengthen marketing, and through policy guidance, enterprise innovation and consumer participation allow policy preferences to reach consumers directly and stimulate market vitality. for example, jiangsu suqian linkage automobile enterprises, financial institutions and other parties have cooperated to launch the "scrap renewal/replacement renewal + corporate discounts + manufacturer profit + financial discounts + insurance services" car trade-in operation process. after enjoying national policy subsidies, consumers can also enjoy comprehensive discounts of up to 60,000 yuan from enterprises and manufacturers, which is expected to boost automobile consumption by 100 million yuan.
implement recycling and recycling to make it easier for consumers to "remove the old". all localities should speed up the construction of waste material recycling systems, introduce more flexible, scientific, and efficient assessment methods, and standardize the development of recycling industries such as automobiles and power batteries. relevant companies should increase their efforts in r&d and innovation, improve disassembly efficiency and reuse rate, reduce resource waste, and promote the implementation and “realization” of the benefits of the automobile trade-in policy. (source of this article: economic daily author: jiang bo)
source: economic daily
