lingyang ceo peng xinyu: when investing in ai, all companies should start with scenario deconstruction and business reconstruction
2024-09-21
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cover news reporter ouyang hongyu
"when it comes to ai investment, all companies should start with scenario deconstruction and business reconstruction." on september 20, peng xinyu, vice president of alibaba group and ceo of lingyang intelligent technology, said at the 2024 yunqi conference that companies must pay attention to scenarios. only by deconstructing scenarios and reconstructing businesses can they truly embrace ai and bring breakthrough growth.
artificial intelligence is reshaping business models and lifestyles at an unprecedented speed. however, as a tool, how ai can be truly integrated into the business and promote innovation and development is a problem that enterprises need to solve in digital transformation.
"in today's complex world where business and technology are intertwined, scenarios have become the bridge connecting the two and are the key to innovation and competitiveness." peng xinyu believes that from offline business to the internet and then to the mobile internet era, every technological innovation has brought new business models and consumer experiences. behind these changes are the results of deep insights into scenarios and innovative applications, especially in the ai era.
among the three elements of artificial intelligence, algorithm is intelligence, computing power is physical strength, and data is blood. when talking about how enterprises can achieve digital transformation, peng xinyu proposed a product intelligence strategy model of "(algorithm + computing power + data) x scenario". in his opinion, the implementation of ai in enterprises is mainly divided into two steps: the first step is the deconstruction of the scenario, that is, determining in which scenarios to apply ai to solve the pain points; the second step is the reconstruction of the business, that is, effectively integrating ai capabilities into specific scenarios.
when the scene becomes the stage, how can we make the ai capabilities on the stage ubiquitous? peng xinyu suggested that we can focus on three aspects: application, data and infrastructure. he called on digital service providers to strengthen the integration of ai technology in scenarios such as analysis, marketing, and customer service, and continuously improve intelligent infrastructure, so that enterprises can obtain more and better intelligent applications through good data governance tools and service platforms.
