zhuhai designers appeared at china international fashion week, ingeniously integrating intangible cultural heritage with modern fashion
2024-09-09
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on the morning of september 9, zhuhai-based designer zhang wei's work "jincuo" was unveiled at the ss25 china international fashion week. drawing inspiration from the ancient intangible cultural heritage craft of "jinyincuo", it was transformed into a modern fashion language, injecting a deep cultural heritage into the women's clothing series. this is zhang wei's third appearance at this china international fashion week after "ronghua" and "bianhua".
zhang wei is an independent designer in china. he founded the independent brand cindy wei zhang studio in beijing in 2012. he upholds the essence of chinese traditional culture and intangible cultural heritage, inherits the exquisite craftsmanship, and integrates it into every piece of work. it is reported that this exhibition is the one in which zhang wei's team presents the most works and has the highest participation in all previous china international fashion weeks, which represents a new improvement in the level of local designers in zhuhai.
swarovski has been committed to supporting designers and extraordinary creativity for the past 129 years. on the stage of ss25 china international fashion week, the brand provided inspiration for local emerging design forces. in the show on september 5, zhang wei skillfully combined traditional intangible cultural heritage velvet flower techniques with swarovski elements, with the theme of "velvet hua", to create a cultural exchange across time and space.
zhang wei introduced that velvet flower is a traditional chinese handicraft that originated in the tang dynasty. its name is homophonic with "ronghua", which means prosperity and wealth. the process of making velvet flower is very complicated and delicate, including boiling silk, dyeing, hooking, tipping, passing flowers and other steps. each velvet flower work is a work of art carefully made by craftsmen. the production process is time-consuming and requires great patience and energy. therefore, velvet flower is known as "the art of blooming on fingertips". after weeks of careful creation, the designer used decorative techniques to integrate the beauty of art with luxurious texture.
on the evening of september 7, zhang wei design studio's "bianhua" paper flower intangible cultural heritage children's clothing series made a splendid appearance. as the lights gradually dimmed and the music slowly sounded, the little models, dressed in colorful and uniquely designed children's clothing, walked with confident steps, like elves walking out of a fairy tale. each piece of clothing contains the designer's profound understanding and unique interpretation of the paper flower material cultural heritage, and through exquisite tailoring and delicate craftsmanship, it shows the charm and vitality of traditional culture.
according to reports, this children's clothing show is inspired by the intangible cultural heritage of paper flower-turning, and uses clothing as a medium to show its unique charm. paper flower-turning, as an ancient folk art, carries rich historical and cultural connotations, and is also a toy that children can't put down. with its exquisite skills and unique shapes, it shows the wisdom and creativity of folk artists. zhang wei said that incorporating paper flower-turning into children's clothing design not only brings children a fashionable wearing experience, but also allows them to feel the influence of traditional culture in a subtle way.
on the morning of september 9, zhang wei brought "jincuo" to china international fashion week, which was inspired by the deeply rooted traditional chinese craft of gold and silver inlay. "gold and silver inlay is a fine craft in my country's bronze age. it forms exquisite and gorgeous patterns and decorations by inlaying gold and silver threads or sheets on the surface of metal objects. this craft has a long history and has extremely high artistic value and aesthetic significance." zhang wei said that by combining traditional gold and silver inlay craftsmanship with contemporary tailoring techniques and popular elements, women's clothing with cultural heritage and current fashion trends has been created. the "jincuo" series is not only a fashion breakthrough, but also a profound tribute to and innovative integration of traditional chinese intangible cultural heritage craftsmanship.
text | reporter zheng dafigure | provided by the interviewee
