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[global network technology comprehensive report] on september 7, xiaomi technology announced an important personnel adjustment decision yesterday, involving the job changes of many senior executives of the company: xiaomi group president lu weibing will concurrently serve as president of xiaomi mobile phone department, while zeng xuezhong, who previously served as president of mobile phone department, will be transferred to president of international business department, while continuing to be responsible for the work of internet business department. this adjustment marks that xiaomi further optimizes its management structure to adapt to the new situation of global competition.

image source: oriental ic

according to an internal email, lu weibing will continue to report to xiaomi ceo lei jun, while zeng xuezhong will report to lu weibing. prior to this, lu weibing served as xiaomi group partner, group president and president of international business department, responsible for the mobile phone department, ecological chain department, large appliance department, china and india business. zeng xuezhong is the senior vice president of xiaomi group and president of the mobile phone department, focusing on mobile phone product research and development and production.

the reshuffle means that the main areas of responsibility of the two executives have been swapped. lu weibing will focus more on the core product line - the research and development and production of smartphones, while zeng xuezhong will focus on expanding xiaomi's influence in the global market.

xiaomi group has grown rapidly in the past few years, not only achieving remarkable success in the chinese market, but also making breakthrough progress in overseas markets, especially in india, southeast asia, europe, etc. this personnel adjustment may help xiaomi further integrate resources and strengthen its competitiveness in the global market.

sources close to xiaomi revealed that as president of xiaomi group, lu weibing will still be fully responsible for the company's overall operations. the adjustment is intended to better leverage the strengths of the two executives and ensure that the company maintains its leading position in a rapidly changing market environment.