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China News Service, August 12: Luckin Coffee apologized on its official Weibo account on the evening of the 11th for misspelling the name of its spokesperson Yi Yang Qianxi.

Weibo screenshot

In its apology letter, Luckin Coffee stated that due to a typo in the automatic reply to a question from online customer service regarding Luckin Coffee's global brand spokesperson Yi Yang Qianxi, the typo had been corrected in a timely manner.

According to media reports, the term "Luckin Coffee's apology letter" topped the Weibo hot search list that night. As of press time, the topic "Luckin Coffee apologizes to Yi Yang Qianxi" was still ranked 15th on the Weibo hot search list, with 47.969 million views.

Weibo screenshot

According to the second quarter results released by Luckin Coffee, the company's revenue in the second quarter grew strongly year-on-year, and profits also returned to a healthy level. Among them, the total net income was 8.403 billion yuan, a year-on-year increase of 35.5%; the operating profit was 1.051 billion yuan, and the operating profit margin was 12.5%. The net profit was 871 million yuan, and the net profit margin was 10.4%. The profit of self-operated stores was 1.351 billion yuan, and the profit margin of self-operated stores was 21.5%.

In terms of stores, Luckin Coffee added 1,371 stores in the second quarter, and the total number of stores in China reached 19,924 by the end of the second quarter, including 13,019 self-operated stores and 6,905 franchise stores, covering all provinces in mainland China. In terms of the international market, Luckin opened 37 stores in Singapore in the second quarter. (China Business Network APP)