2024-10-05
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as a new thing, new car-making forces are trying their best to gain more market share. however, in today's fierce environment, the car companies that rely on fraud to make money have been cleared out, and the remaining ones rely on their differentiated advantages to gain a foothold in the market.
in the just released september sales of new forces, brother jiang found that the pattern of new car-making forces is facing a major reshuffle. the top three new forces have obvious advantages, but the latecomers are also very strong. so, today brother jiang will take you through the latest layout of the new car-making forces.
first place: ideal
september sales: 53,700 units
li auto delivered a total of 53,709 new cars in september this year, a year-on-year increase of 48.9%. the cumulative delivery of new cars from january to september this year was 341,812. according to the current sales progress of li auto, there is still some hope to achieve the full-year sales target of 560,000 vehicles.
although li auto has not announced the specific sales of each model, jiang ge speculates that the best-selling model will most likely still be the li auto l6.
li auto's ability to sell so well is largely due to its understanding of the consumer psychology of middle-class consumers, making li auto's products a natural fit at a price of 300,000 yuan. it has to be said that the product logic of refrigerator, color tv and large sofa is still popular in the extended range market. then, through the layout of super charging piles and pure electric products, can li auto achieve the second growth curve? let’s wait and see!
second place: aito asks the world
september sales: 35,600 units
data released by hongmeng zhixing shows that the sales volume of hongmeng zhixing in september was 39,931 vehicles, of which aito wenjie contributed 35,560 vehicles. among them, 15,500 units of the m9 series were delivered; 16,800 units of the new m7 series were delivered in september, and a total of 200,000 new cars were delivered in the 12 months since its launch.
you know, a major selling point of the wenjie brand lies in the support and brand empowerment of huawei's system. among them, it includes the amplification of brand influence, the establishment and exposure of sales channels, the endorsement of three electric and intelligent technologies, etc... in these aspects, behind wenjie is the support and endorsement of huawei.
third place: leapmotor
september sales: 33,800 units
leapmotor has become a dark horse among new forces this year. officially announced that it delivered 33,767 vehicles in september, setting a new high in delivery volume. a single month increased by 113.7% year-on-year, with deliveries exceeding 30,000 units for two consecutive months; a total of 172,900 leap-run vehicles were delivered in the first three quarters, a year-on-year increase of 94.6%.
of course, the c series should still be the main force in china, and the main sales growth comes from the c16 product. in terms of overseas layout, it is also a highlight. leapmo c10 and t03 have been launched in european cities, and the first model of the b series, the b10, will also make its debut at the paris motor show in mid-october. thanks to the partnership with psa or stellantis, zero run should be less affected by tariffs and may become an opportunity to open up the market.
fourth place: xpeng motors
september sales: 21,400 units
recently, xpeng motors announced its latest delivery results. a total of 21,352 new cars were delivered in september, a year-on-year increase of 39% and a month-on-month increase of 52%. among them, xpeng mona m03 has delivered more than 10,000 units. from january to september 2024, xpeng motors delivered a total of 98,561 new cars, a year-on-year increase of 21%.
it is reported that due to the popularity of mona m03, xpeng g6, p7i and other models have even become popular again, which has promoted further growth of xpeng's sales. at the same time, xpeng p7+ will debut on october 10 and is expected to be launched in the fourth quarter.
fifth place: ji krypton motors
september sales: 21,400 units
according to the latest delivery volume announced by jikrypton intelligent technology, 21,333 units were delivered in september, a double increase year-on-month, a year-on-year increase of 77%, and a month-on-month increase of 18%. a total of 142,873 units were delivered from january to september this year, a year-on-year increase of 81%. as of the end of september, ji krypton has delivered a total of nearly 340,000 units, continuing to set new delivery records.
jikrypton 001, jikrypton 007 and jikrypton 7x models are currently responsible for the sales of the jikrypton brand. these three models have been enhanced in terms of smart cockpits and all use car engines based on qualcomm snapdragon 8295 chips. in addition, in terms of smart driving, jikrypton’s current main sales models have all been switched to self-developed smart driving systems based on nvidia’s orin chips. in the coming months, ji krypton’s sales may hit new highs.
sixth place: nio
september sales: 21,200 units
nio announced sales data for september. a total of 21,181 new cars were delivered in september. among them, the nio brand delivered 20,349 units in september, a year-on-year increase of 30.1%. it has delivered more than 20,000 units for five consecutive months, showing very stable performance. from january to september this year, nio delivered a total of 149,281 new cars, a year-on-year increase of 35.7%. so far, nio has delivered a total of 598,875 new cars.
it is worth mentioning that the l60, the first product of the weilai sub-brand, ledo, was officially launched in september and began delivery on september 28. a total of 832 vehicles were delivered in september.
seventh place: nezha automobile
september sales: 10,118 units
nezha automobile officially announced that 10,118 units of its entire series of vehicles were delivered in september. compared with nezha automobile's delivery of 11,005 units in august, there was a slight decline. compared with the 13,211 units delivered by the entire series in september last year, it was a year-on-year decrease of 23.41%.
while the overall auto market is booming, nezha auto is showing signs of weakness. judging from current trends, "newcomer" xiaomi will soon surpass nezha.
eighth place: xiaomi motors
september sales: over 10,000 vehicles
xiaomi motors announced its september sales, which once again exceeded 10,000 units and has achieved this achievement for four consecutive months. in addition, xiaomi group founder lei jun confirmed during a cctv live broadcast today that 20,000 units will be delivered in october. xiaomi auto officially stated that the xiaomi automobile factory will continue to increase production in october, with a monthly production target of 20,000 units, and is expected to complete the annual delivery target of 100,000 units in november ahead of schedule.
ninth place: lantu automobile
september sales: over 10,000 vehicles
in september, lantu automobile delivered 10,001 new cars, once again entering the monthly sales of 10,000 units, attracting industry attention. from january to september, lantu auto delivered a total of 52,548 vehicles, a year-on-year increase of 91%. since may this year, lantu automobile's monthly sales have continuously climbed from more than 4,000 vehicles to over 10,000 vehicles, achieving "five consecutive increases".
in addition to the new dreamer, another blockbuster product of lantu motors this year, the lantu zhiyin, is positioned as a medium-sized pure electric suv to compete with the tesla model y. up to now, lantu has completed a variety of product layouts, covering three major categories: suv, mpv, and sedan, namely new lantu free, lantu dreamer, lantu light chaser, and lantu zhiyin.
summary
however, looking at the new energy market as a whole, a number of new forces seem to be slowly finding their areas of expertise and market segments. ideal focuses on the mid-to-high-end family suv market with extended range, and leapmotor is expected to become the "ideal replacement". both xpeng and nio have their own target customer groups. of course, market competition is becoming increasingly fierce, and new car companies may have to face a "shuffle". we just don't know who will fall behind this time and who will counterattack? welcome to follow "cars without borders" and leave a message in the comment area below to share your views.