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changan mazda mazda ez-6 officially starts pre-sale, is the price worth it?

2024-09-28

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on september 28, changan mazda mazda ez-6 (hereinafter referred to as ez-6) officially started pre-sale. the pre-sale price of the new car is 160,000-200,000 yuan. the intelligent configuration far exceeds that of the same level as the joint venture, the only super pure electric and infinitely extended range dual-mode power options in the same level, the unique inductive "human and horse integration" driving pleasure, the continuously evolving "soul-moving" design aesthetics, the world's top with active and passive safety performance, ez-6 has set a new value standard for joint venture new energy b-class cars.

in this pre-sale, ez-6 launches a total of 7 pure electric and extended range models. from now on, the first 10,000 users who order a car at dealer stores or yuema xingkong app/mini-program can enjoy three car-purchasing privileges: the zhiya edition model ordered will be upgraded to a configuration worth 15,000 yuan for a limited time, including: 14 high-performance speakers sony audio , adaptive suspension electric rear wing, 50-inch high-definition ar-hud, michelin e·lingyue tires; when ordering the zhizun version, a limited-time upgrade worth 10,000 yuan for the main and passenger zero-gravity seats has 120-degree cloud-sensing suspension adjustment and 8 items massage mode; pre-sale bonus: unlimited car traffic, plus a 1:18 smart audio car model and panoramic sunshade. for details, please consult the dealer or online customer service.

hidehisa matsuda, president of changan mazda automobile co., ltd., said: "based on the integration of the world's leading three-electric, smart cabin, and smart driving technologies, the ez-6 inherits mazda's core "soul-dynamic" design and "human and horse integration" driving pleasure, high-quality "car-making as art", and the world's top safety performance. this is an excellent work that fully integrates the essence of two century-old companies, changan automobile and mazda. it is also a flagship model that defines a new value standard for joint venture b-class new energy sedans. we hope that ez-6 can continue the best-selling performance and excellent reputation of mazda6 in the chinese market and once again become a star product leading the trend of the joint venture b-class sedan market."

[hidehisa matsuda, president of changan mazda automobile co., ltd.]

the opening of pre-sales of ez-6 represents that the joint venture new energy has entered a new stage of development with upward value. the mature and leading three-electricity and intelligent technical strength, with the blessing of changan mazda's profound car-making heritage, has become a partner with china new energy. the strength of energy brands competing on the same stage. the successful entry of ez-6 into the market also allowed changan mazda to open up the "joint venture model 2.0" for the first time, establishing a friendly and efficient communication bridge between the two parties of the joint venture. facing 2027, in order to better serve users in the chinese market, deng zhitao, executive vice president of changan mazda automobile co., ltd., officially released the "changan mazda china market action plan", once again demonstrating its firm determination to embrace the chinese market.

[deng zhitao, executive vice president of changan mazda automobile co., ltd.]

strategic vision,firmly take root in the chinese market and embrace chinese users. based on the electrification and intelligent innovation achievements in the chinese market, we will firmly promote changan mazda's new energy transformation, deeply integrate mazda's core dna, and build core competitiveness in the electrification era;2. strategic integration,make full use of the advantageous resources of changan and mazda, two century-old car companies, consolidate a new cooperation model, strengthen internal business collaboration, improve the level of resource sharing, continue to create new value, and achieve high-quality and sustainable development;3. strategic investment,facing 2027, a total of 10 billion yuan will be invested in the new energy field, continuously increasing investment in talents and equipment, strengthening strategic cooperation with leading domestic electrification and intelligent partners, and cultivating global new energy product development capabilities;4. strategic goals,starting from 2024, at least one new energy model will be launched into the chinese market every year, and the company will continue to expand its coverage of the sedan and suv market segments. in 2027, we will strive to achieve a sales ratio of new energy models reaching 90%, with annual production and sales reaching 300,000 vehicles, and becoming the first joint venture new energy brand;5. strategic responsibilities,effectively fulfill corporate social responsibilities in the chinese market and enhance the happiness of changan mazda enterprises and brand participants. increase local investment and attract more supporting industries to settle there. on the basis of the nanjing factory's cumulative production and sales of 2 million vehicles, it will continue to move towards the next production and sales cycle of 2 million vehicles.

joint venture new energy's first pure electric technology architecture - yudian zhixing architecture released

at this pre-sale conference, wu xuxi, executive deputy general manager of changan mazda automobile sales branch, announced the "electronic smart travel" architecture for the first time. as the first pure electric technology architecture of the joint venture new energy, the "u-dian zhixing" architecture can provide two power modes: bev super pure electric and reev extended range. among them, the pure electric power supports 600 kilometers of cltc operating conditions, and the extended range power achieves a measured endurance of 1,301 kilometers. the qiji battery installed in the pure electric model has 3c ultra-fast charging core and ctp integrated technology, which can complete 30% to 80% power replenishment in 15 minutes, solving users' anxiety about battery life and energy replenishment.

[wu xuxi, executive deputy general manager of changan mazda automobile sales branch]

e-zone smart exclusive cockpit sets a new standard for joint venture new energy smart cockpits

ez-6 is equipped with the third-generation snapdragon digital cockpit designed based on user life scenarios. entering the cockpit, you can log in with 3d holographic face sensorless recognition and support account information storage for up to 9 people in the whole family. the combination of a 10.1-inch high-definition smart digital instrument and a 14.6-inch anti-glare lcd floating screen fills the cabin with a technological atmosphere. "hi mazda" four-tone zone intelligent voice recognition can execute multiple instructions at one time. all occupants can issue instructions individually. the system can automatically determine the instruction location while ensuring safe driving. the response is fast, the recognition is accurate, and the entire scene is visible. it can be said. the automotive chip adopts advanced process technology and architectural design, has powerful computing and processing capabilities, and can easily handle multi-tasking and data interaction in complex scenarios. whether you are starting an application, switching interfaces or executing instructions, you can respond instantly without waiting.

[e-zone smart exclusive cockpit]

ez-6 is equipped with an active air filtration protection system. the amount of active ions released in one minute exceeds 20 million/cm³, ranking first in the joint venture in terms of ion concentration emission in its class. the particle filtration efficiency is ≥99%, the bacterial and virus removal rate is ≥92%, the pm2.5 value is displayed on the screen, and you can filter with one click when there is an abnormality. the fully automatic multi-dimensional smart air-conditioning system has a power equivalent to two large household horses. according to actual measurements, it can rapidly cool down by 35°c in 10 minutes. it has fully automatic hot and cold air adjustment and intelligent wind speed control. it is not afraid of changes in outside temperature and can create a comfortable environment for users. driving environment. there are 11 intelligent scene modes such as nap, camping, privacy, car wash, and children. whether it is an urban commuting scene or a family camping scene, it can provide users with a considerate, intelligent and unique experience in their car life.

with an unprecedentedly wide front and rear rows of space, the ez-6's interior uses an ingenious combination of nappa leather and suede high-grade fabrics. it is well-made and matched with exquisite matte chrome decorative parts, highlighting the expected qualities of a joint venture b-class sedan. a sense of grandeur and luxury. both the main and passenger seats of ez-6 can be equipped with optional cloud-sensing suspended zero-gravity seats. the seats can be adjusted to zero-gravity mode with one-button start or voice wake-up. the cockpit sony 14-speaker luxury audio, including 2 headrest speakers, is personally tuned by sony audio masters and uses sony's exclusive clear phase and live acoustics technologies to restore transparent, clear and detailed sound, creating an unprecedented immersive listening experience.

zero unbounded intelligent piloting sets a new standard for joint ventures and same-level intelligent driving

in the field of intelligence, ez-6 aims to provide users with a mature, high-quality, moderately leading "intelligent travel and parking" solution. it is equipped with 5 megapixel high-definition cameras, 5 millimeter wave radars, and 12 ultrasonic radars to surpass the same level of intelligent hardware configuration achieves intelligent capabilities comparable to chinese brands, comprehensively assisting users in taking over urban commuting scenarios and high-speed travel scenarios, and making users' travel safer and easier with more mature and stable technology.

in the field of intelligent driving, ez-6 is equipped with a class-leading 50-inch ar-hud holographic enhanced display system, an optimal visual projection distance of 7.5 meters, and an all-lane ar real-scene fusion function. drivers can master a variety of functions without having to lower their heads. driving information. the l2.5 smart parking assistance system, whether it is urban commuting or high-speed travel, can provide drivers with driving assistance such as automatic car following, lane centering, smart offset, lever lane changing, smart speed limit and other driving assistance to ensure safe travel. safety and peace of mind; 360-degree panoramic images and 180-degree panoramic chassis system allow drivers to open the "god's perspective", control the surrounding environment of the vehicle at any time, and eliminate blind spots in the field of vision.

in the field of smart parking, ez-6 has five major functions: apa in-car parking assist, rpa remote parking assist, rsio remote entry and exit assist, rma remote smart parking, and rads tracking reversing assist, and can recognize more than 150 different types. parking spaces (supporting vertical, horizontal, diagonal, and parking spaces without parking space lines), parking spaces that do not know how to park, dare not park, or do not want to park can be safely left to ez-6 to park. remote control parking, trail reversing, and sentinel mode solve many pain points in current user parking scenarios, leading the joint venture peers in all aspects, making users more worry-free when parking in all scenarios.

e-zip chain security architecture, a new standard for digital joint venture new energy security value

the ez-6’s safety architecture design inherits mazda’s safety philosophy. first of all, the "people-oriented" design prevents drivers from having safety accidents, but when accidents are unavoidable, it provides drivers and passengers with top-notch active and passive safety protection. in the field of active safety, ez-6 is equipped with 19+ active safety assistance functions, including aeb automatic emergency braking, fcw forward collision warning, fctb forward crossing emergency braking, etc., providing users with 360-degree active safety reminders without blind spots. and protection. the battery adopts a car + cloud bms intelligent dual monitoring design, which can exceed the national standard by up to 20 times and pass strict verification. six digital temperature control battery management technologies can achieve 24-hour all-weather monitoring, and the early warning accuracy rate is as high as 99%.

in the field of passive safety, ez-6 is equipped with an all-steel cage safety structure. the roof compression beams use 2,000mpa grade reinforcements. the main body of the cage structure is all 1,500mpa ultra-high-strength steel. the interior anti-collision steel beams of the door are composed of 6 it is composed of 1,500mpa ultra-high-strength steel, and the high-strength steel of the car body accounts for 86%. the world's first high-strength cold-stamped parts of 1,500mpa, the industry's first mass production of ultra-low-emission ultra-high-strength steel, and an all-steel cage structure with 7 horizontal and 5 vertical dimensions make the ez-6's passive safety the ultimate. in the field of battery safety, the 3c ultra-fast charging qiji battery does not leak electricity after being soaked in salt water + high-pressure water spray for 60 minutes, burns with an 800-degree flame for 140 seconds without catching fire, does not explode when penetrated by a 5 mm steel needle, and has no obvious deformation after being dropped from a height of 5 meters.

e-zeal super-sensing electric fun driving control sets a new standard for joint venture new energy driving control

mazda is fast and happy. on the basis of inheriting mazda's core "human and horse integration" driving pleasure, ez-6 brings unique inductive "human and horse integration" control fun to users through exclusive "walking, turning and stopping" development and adjustment. the 50:50 balanced counterweight structure of the front and rear axles makes driving more stable and carefree. the entire series comes standard with 19-inch low-wind resistance aluminum alloy wheels and michelin tires, which have excellent quietness, energy saving, and comfort. all ez-6 series are equipped with rear h-arm multi-link independent suspension as standard, which greatly improves the rear suspension tracking performance. the multi-link design can better control the vehicle's dynamics and attitude, and provide a clearer and more accurate road feel. feedback. in order to achieve the ideal state of free movement of the car, the yaw rate of the ez-6 body is closer to the human body's perception, and by increasing the steering force and damping in the center area of ​​the steering system, the driver's sense of precise control of the vehicle is improved. with a brake pedal feel curve that is more suitable for chinese road conditions and an advanced integrated brake control system, the ez-6 switches smoothly between driving, turning and stopping, completely eliminating the common "motion sickness" phenomenon in electric vehicles.

in the course of more than a hundred years of brand development, mazda has challenged itself and broken the rules in its technological research and development spirit, bringing many stunning products to global users that combine the beauty of design, driving pleasure, ingenious quality and excellent safety. in the era of electrification, mazda's "people-oriented" brand concept and "driving pleasure" brand essence will not change. mazda will still be the mazda that everyone loves. the ez-6's pre-sale price of 160,000 to 200,000 is full of sincerity, pushing the joint venture b-class sedan market to a new dimension of value competition, allowing users to embrace luxury, comfort, and happiness more easily and with lower thresholds. a new smart travel experience.