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on september 23, table tennis player xu xin posted another article in response to the plagiarism of his personal brand.

xu xin wrote: "thank you for your plagiarism! i talked about piracy some time ago. today, i would like to say one more thing. as a brand that has been established for more than a year, all products of xuperman enter the market with innovative concepts to give consumers a different experience. especially after being plagiarized by various masters, i feel that i have made the right move! please continue to plagiarize, which shows that our creativity can go far."

in august this year, xu xin responded to the plagiarism incident: "recently, some friends reported that xuperman's products were plagiarized and pirated. as a founder, i just want to say that our trademarks have been registered. being imitated means that the brand has broken through the circle and has been recognized. if you are strong, you don't need to care whether others plagiarize. i hope everyone can slowly accompany the brand to grow."

xu xin, a well-known table tennis player, has won the runner-up in the mixed doubles table tennis at the tokyo olympics, the men's singles champion at the 2012 ittf finals, the men's singles champion at the 2013 table tennis world cup, the men's singles champion at the incheon asian games and many other awards.

xu xin's personal brand xuperman

public information shows that xuperman is a sports fashion brand founded by xu xin in 2023. interestingly, "xuperman" is actually the nickname given to xu xin by adam bobrow, a commentator of the international table tennis federation. due to his highly entertaining playing style on the court, the commentator called xu xin xuperman.

the brand logo is selected from xu xin's famous playing scene - hitting the ball from behind. this classic moment happened in the men's singles final of the 2020 german open, when xu xin's opponent was his teammate ma long.

[source: jiupai news, compiled from the social accounts of the parties involved and securities times]