tsinghua university sun maosong: artificial intelligence is still far from industrial application and is currently adapted to cultural products
2024-09-22
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beijing news shell finance (reporter wei yingzi wang guibin) on september 21, at the 2024 beijing cultural forum cultural industry investor conference, sun maosong, executive vice president of tsinghua university artificial intelligence research institute, gave a speech entitled "to the broad and the subtle - two-way linkage between artificial intelligence and culture" and said that at the current stage, cultural products are actually the most suitable for artificial intelligence (application). compared with the application of industrial sectors, it "still has a considerable distance".
sun maosong, executive vice president of the institute of artificial intelligence at tsinghua university, delivered a speech titled "towards the broad and the subtle: the two-way interaction between artificial intelligence and culture." photo by beijing news reporter wang guibin
sun maosong believes that judging from the roadmap for achieving general artificial intelligence described by openai, the level of artificial intelligence has reached the second stage, namely reasoners. at this stage, artificial intelligence can provide great opportunities for many applications, including cultural and creative industries.
"generative ai has actually opened up a new model for human cultural innovation," said sun maosong. he believes that ai (artificial intelligence) provides extremely imaginative possibilities for cultural creativity. "because the combination and integration of multiple interactive means such as text, sound (including music), pictures, and videos have reached a relatively good level of development, artificial intelligence can currently achieve good understanding and generation capabilities. by fully integrating these in a certain scene, it is possible to achieve the desired effect." he constantly emphasized that in this process, artificial intelligence is an opportunity worth seizing.
sun maosong said that humans have a relatively thorough understanding of how creation works, "and have studied it for many years", which is much more than the understanding of artificial intelligence creation, "which means there will be a lot of room for growth in this area of artificial intelligence creation". for example, it can be used for the creative transformation and innovative development of china's excellent culture.
at the same time, he believes that ai for culture is still in its infancy and requires hard intellectual work to accomplish this task. he stressed that the application of artificial intelligence in the cultural industry "must be as meticulous as possible."
edited by cheng zijiao
proofread by lucy
