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meta launches its most significant move: setting up "youth accounts"

2024-09-19

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yan qingabc reported on the 17th that the us technology company meta announced that day that it would set up "teen accounts" on its social media platform instagram (hereinafter referred to as ins), which includes a number of usage restrictions. this is the "most significant move" meta has taken so far in terms of youth safety issues.meta's "teen account" service is reportedly designed to include all teenagers aged 18 and under. teens who register for instagram will enter the "strictest privacy settings" by default, and their accounts will be restricted from accessing sensitive content. "offensive words or phrases" in their messages and comments will be blocked, and adults will not be able to send messages to teenagers who do not follow them. in addition, the account's "sleep mode" will also keep notifications received from the platform from 10 pm to 7 am silent and automatically reply.parental involvement is the most notable feature of "teen accounts". parents are required to set up supervision content for the account, and both guardians and teenagers who own the account must join. parents will be able to see who the teenager has sent messages to, but will not be able to read the specific content of the conversation. they can also see the content of topics of interest to teenagers displayed in the account, and can further set the time for teenagers to access the app. meta product manager grete said that this approach "actually puts parents in control of everything."according to the report, meta has also taken a variety of preventive measures to prevent teenagers from breaking the usage restrictions of the account. grete said: "if you have an account and then try to create another new account on the same phone, we will verify the age (of the user) by providing an id card or a selfie video to prove the age." grete announced that meta will also use an "industry-first" "age prediction tool" that is scheduled to be tested in the united states in early 2025. the tool is designed to help ins predict whether a user is over or under 18 years old. it will carefully examine the user's behavior patterns, such as the time the account was created, the content of the interaction, and the user's writing style. grete did not disclose more details of the technology, saying that "the company hopes to prevent teenagers from figuring out how to circumvent its detection tools."some people welcomed meta's announcement of the launch of the "teenage accounts" service, but others expressed concerns or opposition. american social psychologist haidt wrote that he was "cautiously optimistic" about meta's "teenage accounts" service, saying that "this is just the first step in reforming the (social media) ecosystem. the system urgently needs a simpler and more powerful way to identify minors, especially children under 13 years old." an american nonprofit organization that advocates that "technology companies need to strengthen their integrity" said that meta's business model is based on "making users addicted and mining their data for profit", and any youth control measures introduced by the company cannot fundamentally change the status quo. ▲
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