the industry works together to promote the establishment and improvement of the fashion intellectual property protection system
2024-09-18
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yang jian, executive chairman of the china fashion designers association, said at the 2024 china fashion intellectual property conference held in beijing recently that the china fashion designers association has launched a new "young designer rights protection assistance project" with relevant institutions to jointly promote the protection of original designer brand intellectual property rights in the clothing field. in addition, the evaluation and certification of well-known trademarks of chinese clothing and apparel has also been launched to protect the creativity of young designers.
wu dongping, vice president of the china trademark association, said at the meeting that in recent years, the rapid penetration of new business formats has provided opportunities for brand growth, but has also exposed problems in the protection of fashion intellectual property rights. it is necessary to promote the establishment of a sound fashion intellectual property protection system from multiple aspects such as society and industry, and work together to provide support and protection for original designs.
it is reported that the china fashion designers association and the china trademark association have jointly established a fashion intellectual property protection platform. currently, the platform provides copyright registration and evidence storage, legal rights protection and other services to registered members.
yang jian said that in the next step, the china fashion designers association will work with relevant departments and institutions to promote the improvement of the fashion intellectual property protection system, deepen exchanges with relevant international fashion institutions, explore and gradually establish a cooperation mechanism for international fashion intellectual property protection, and increase efforts to encourage originality and stimulate innovation. (reporter zhang xinxin)
