the growth path of suit customization and intelligent manufacturing in pulandian district
2024-09-18
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china news service liaoning news, september 17th. the 2024 dalian fashion week pulandian fashion night that just ended is not only a feast for the textile and garment industry, but also a collision of inspiration and art, allowing industry professionals and textile and garment companies from all over the country to appreciate the advantages and charm of pulandian district's suit customization and intelligent manufacturing.
as one of the six traditional advantageous industries in pulandian district, textile and clothing has gone through more than 40 years of development and enjoys a high reputation at home and abroad. at present, pulandian district has formed a textile and clothing industry cluster based on yangshufang and pikou, radiating to tangjiafang, daliujia, chengzitan and other streets. 70% of the clothing and apparel enterprises in the district are foreign trade processing enterprises. it has won many honors such as "china's famous suit city", "china's famous city for intelligent clothing manufacturing", and "liaoning province's famous city for clothing customization".
from "oem" to "brand" and the road to "customization"
from oem to brand, there is only one word difference, but enterprises need to transform again and again. in the early stage of development of the textile and garment industry in pulandian district, enterprises generally lacked money, equipment and channels, and it was really difficult to realize export and foreign exchange earnings. at that time, the pulandian textile and garment industry explored the "three-in-one" foreign trade model, namely processing with supplied materials, processing with supplied samples, assembly with supplied parts and compensation trade. foreign businessmen provided funds, equipment, raw materials, and supplied samples, and were responsible for the export of all products. chinese enterprises provided land, factories and labor. with this model, enterprises made the "first pot of gold" and accelerated the industrialization process. with the development of the times, this model can no longer adapt to market demand. local enterprises represented by dayang group have smelled the trend of "customization" and gradually explored the "on-demand customization" model of "demand customization + big data marketing + participation in manufacturing" led by consumers, leading pulandian textile and garment enterprises to the forefront of global "customization".
from "manufacturing" to "intelligent manufacturing", "customization" is more professional and reliable
dayang group is a typical representative of pulandian clothing enterprises. relying on its self-developed "ustar" clothing customization platform, it organically integrates intelligent manufacturing, industrial internet, and personalized customization to create a global intelligent and flexible clothing customization factory. remote order taking, intelligent typesetting, one-minute cutting... intelligent applications are everywhere in dayang group's production workshop. behind dayang group's super customization capabilities, it must be inseparable from the blessing of "smart manufacturing".
in recent years, pulandian district has actively assisted textile and garment enterprises in transformation and upgrading, and built a digital transformation and intelligent transformation platform in all aspects. at present, 690 5g base stations have been coordinated and built, which can fully meet the 5g application scenario needs of textile and garment enterprises. more than 30% of the textile and garment enterprises in the district have reached the domestic leading level in production equipment and technology, with 4 national high-tech enterprises, 1 liaoning provincial gazelle enterprise, and 1 liaoning provincial eaglet enterprise.
from "processing base" to "fashion highland" witnessing the beauty of blooming
today, the pulandian textile and garment industry is accelerating its transformation along the path of "high-end, intelligent, and green" transformation, and is accelerating the construction of a "fashion highland". in 2023, pulandian district and shanghai shejie technology group co., ltd. will cooperate to build the pop shejie·pulandian fashion industry innovation service complex to empower the industry, provide a series of public services such as global fashion trend information, surface and auxiliary material supply chain docking, order business opportunity docking, ip copyright services, sample clothing/board room services, talent docking, and regional brand building, and hold the 2023 dalian fashion week pulandian fashion night, northeast asia fashion smart manufacturing summit, fashion trend release, show performance activities, training activities, and china textile and garment innovation and entrepreneurship competition.... through the services of the complex, it took less than a year for pulandian to take another big step towards the "fashion highland".
in the golden month of september, the vitality of the 2024 dalian fashion week pulandian fashion night "blooms", once again demonstrating the fashion beauty and urban charm of pulandian, and will surely speed up the construction of pulandian as a "fashion highland".
