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lotus theory 1 debuts, interpreting the unity of man and car

2024-09-17

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netcom new car on september 17, lotus' first next-generation concept car, lotus theory 1, made its global debut. the design language is innovative while inheriting the tradition, incorporating lotus's "smart, instinctive, and pure" design dna to outline the contours of future supercars.

many people say that the relationship between the driver and the car should be "harmonious", but in lotus' view, "integration of man and car" is the ultimate answer to the ultimate driving experience. the concept car lotus theory 1 awakens the driver's intuition and instincts, and reshapes the emotional connection between man and car into a new realm with "digital life".

it is reported that lotus has endowed lotus theory 1 with active and passive aerodynamic technologies that are ahead of their time, bringing the most extreme aerodynamic design in the industry's history. lotus has also created the industry's only reverse wing door for lotus theory 1, which ensures that the driver and passengers can "step into" the cockpit in the most relaxed and elegant manner even in extremely narrow parking scenarios, bringing another revolutionary breakthrough in supercar design.

in addition, the center driving position design inspired by f1 racing cars and the futuristic body-integrated seat design make lotus theory 1 and the driver "one with nature".

just like the "ground effect" revolutionized the f1 event, lotus theory 1 takes the performance of future smart supercars to a whole new level, achieving a lower center of gravity and a more extreme supercar design, and reaching a new level of stability and lightweight that the industry has never reached before.

(photo/text by wang yingping)