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byd, annual sales target raised to 4 million vehicles? company executives deny rumors

2024-09-11

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recently, morgan stanley's automotive industry analyst tim hsiao and his team revealed in their latest report: byd's management announced in a recent speech that it would increase its annual sales target to 4 million vehicles, an increase from the previous target of approximately 3.6 million vehicles.

morgan stanley's report also pointed out that byd's new sales target and expected sales and profit margin increases in the second half of the year are related to the company's launch of better-equipped models.

on september 11, in response to the above information, li yunfei, general manager of byd group's brand and public relations department, refuted the rumor, saying that the current order and sales situation is indeed good, but he has not heard of any increase.

public data shows that byd sold 373,100 new energy vehicles in august, a year-on-year increase of 35.97%. from january to august, byd's new energy vehicle sales reached 2.3284 million, a year-on-year increase of 29.92%. it is reported that byd sold a total of 31,451 new energy passenger vehicles overseas in august, of which 30,451 were exported.

byd has been making frequent overseas moves recently. on september 5, byd and its local zambian distributor pilatus group held an event in lusaka to officially launch three new pure electric models for the local market - yuan plus, seal and dolphin; almost at the same time, byd yuan up was also released in the brazilian market; on september 9, byd announced the official launch of its latest multi-functional mpv model - byd m6 in bangkok, thailand.

the launch of the above models in overseas markets reflects that byd is accelerating its overseas market layout. zhang enqi, general manager of byd south africa and regional director of southern africa, revealed that the introduction of three models in zambia marks an important step for byd in the zambian market.

it is reported that byd's new energy passenger vehicles have entered 10 countries and regions in africa. in the future, byd will continue to expand its business in other african countries and accelerate the layout of outlets.

byd's influence in the brazilian market is also growing rapidly. according to securities times reporters, byd has become one of the top ten automakers in brazil in april this year, showing strong development momentum in the local brazilian market.

changjiang securities analyzed that byd continues to make efforts to expand overseas, and its overseas channels and vehicle models will be further improved. with the scale effect, as it expands overseas and increases the volume of high-end products, its profitability is expected to remain high.

recently, several senior executives and core personnel of byd increased their holdings by 142,000 shares through centralized bidding transactions, with a total increase of 35.4536 million yuan.

byd said that executives' share purchase was based on confidence in the prospects of the new energy industry and the company's future development under the country's "dual carbon" goals, and they continued to be optimistic about the long-term investment value of the domestic capital market.