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what is puzzling is that gac honda's sales fell again in august. according to official data released by gac group, from january 2024 to august 2024, gac honda's monthly sales have fallen year-on-year for eight consecutive months.

gac honda

the latest official data from gac group shows that in august 2024, gac honda's monthly sales were 32,839 units, a 22.68% drop compared to the same period last year.

in comparison, in august 2023, gac honda's monthly sales were 42,469 units. obviously, in august 2024, gac honda's monthly sales of more than 30,000 units are somewhat different from the same period last year.

in fact, after entering 2024, judging from the sales results from january to august, gac honda's monthly sales have been showing a year-on-year downward trend.

official data from gac group showed that in january 2024, gac honda's monthly sales were 35,282 units, a year-on-year decline of 7.5%.

august production and sales report

in february 2024, gac honda's monthly sales were 29,107 units. compared with the same period last year, sales fell by 29.39%, almost 30%.

in march 2024, gac honda's monthly sales were 52,587 units. compared with the same period last year, gac honda's monthly sales fell by 24.99%, with the decline narrowing.

in april 2024, gac honda's monthly sales were 24,673 units. compared with the same period last year, gac honda's monthly sales fell by 2.93%, a significant narrowing of the decline.

in may 2024, gac honda's monthly sales were 31,931 units. compared with the same period in 2023, sales fell by 41.31%, a larger decline.

gac honda

in june 2024, gac honda's monthly sales volume was 34,350 units, a decrease of 43.34% compared with the same period in 2023.

in july 2024, gac honda's monthly sales volume was 33,270 units. compared with the same period last year, the monthly sales volume decreased by 20.8%, and the decline narrowed.

due to the continued decline in sales from january to august, gac honda's cumulative sales from january to august 2024 fell by 26.81%.

gac honda

to a certain extent, this shows that gac honda has been under certain market pressure since january-august 2024.

however, in today's chinese auto market, "fierce competition" has become the mainstream trend. which car company can be immune to competition?

so, does the fact that gac honda's monthly sales have been declining year-on-year for eight consecutive months reflect its deteriorating situation in the domestic auto market?

gac honda

cheyu world believes that judging from the current market sales performance, it cannot be concluded that gac honda is declining in the domestic auto market.

on the contrary, i think that the sales increase of gac honda may not be far away. in other words, for gac honda, the sales increase may be just around the corner.

first, gac honda’s sales have continued to decline year-on-year for eight consecutive months. this is not an isolated case, but a microcosm of many automakers in the current domestic auto market.

today, the domestic auto market is highly competitive. many mainstream joint venture automakers that once performed well are under great competitive pressure, and their sales have shown a downward trend.

gac honda

the monthly sales volume of some mainstream joint venture cars in the domestic auto market is now less than 20,000 units. as the saying goes, a glimpse of the whole picture reveals the whole picture, which shows that the current domestic auto market structure is undergoing drastic changes.

therefore, from this perspective, the current decline in sales of gac honda is not the fault of the car company, but is affected by the overall car market environment.

moreover, in terms of sales volume, although gac honda's sales performance from january to august was not as good as the same period last year, it is still a leader among mainstream joint venture automakers.

second, gac honda is undergoing strategic adjustments to intensify its layout in electrification and intelligence, and may usher in better development prospects.

gac honda

earlier, honda was reported to be closing two factories in the domestic auto market, one of which involved a production line of gac honda.

in response, gac honda stated that the fourth production line with an annual production capacity of 50,000 units is scheduled to be closed in october 2024, and the new energy production line under construction will be put into production in november 2024.

obviously, this challenge will play a big role in coping with the current domestic market structure and better promoting electrification.

gac honda

at the same time, gac honda also announced the release of a new corporate transformation strategy plan, and will continue to strengthen the company's competitiveness by improving quality and efficiency.

i believe that although gac honda’s sales in the domestic auto market have been declining year-on-year for eight consecutive months, this is just the “pain period” that it must experience during the “transformation period”.

many automakers have experienced this in the domestic auto market. however, after completing the adjustment, i believe that gac honda will create new success in the domestic auto market. perhaps, the day when gac honda's sales stop falling and rise is not far away.

gac honda

here, we hope that after the "transformation pain period", gac honda will have a better development prospect in the domestic auto market. finally, the sales data involved in this article comes from the monthly production and sales express report released by gac group, for reference only.