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dongfeng honda plans to lay off 2,000 employees and will provide n21 compensation

2024-09-08

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recent market news said that dongfeng honda is carrying out a large-scale layoff, which is expected to affect 2,000 employees. dongfeng honda will give laid-off employees n+2+1 compensation. this compensation policy has attracted employees to line up to "grab a spot."

earlier market news said that honda motor plans to cut its fuel vehicle production capacity in china by one-third, accounting for about 10% of its global production. honda will shut down three of its seven production lines in china, reducing its annual fuel vehicle production capacity from 1.49 million to 1 million. this will be honda's first production cut in china and the largest production cut by any japanese automaker in china during the current downturn.

honda plans to reduce production, mainly due to the impact of china's new energy vehicles. the decline in honda's product competitiveness has led to a continuous decline in sales. the latest data shows that honda's new car sales in china in august fell 44% year-on-year to 56,959 units, which has been lower than the same period last year for seven consecutive months. dongfeng honda, a joint venture with dongfeng motor group, fell 59% to 24,497 units, and guangqi honda, a joint venture with guangzhou automobile group, fell 23% to 32,462 units. electric vehicles, including hybrid vehicles (hv), were 9,299 units, a decrease of 35%.

due to the decline in sales, dongfeng honda's strategy in china has become anxious, and it even does not hesitate to belittle chinese competitors. yang zhonghua, deputy director of dongfeng honda's sales department, criticized domestic new energy vehicle brands at the honda lieguang launch conference on june 25. he believes that chinese new energy vehicle companies intentionally shorten the r&d cycle, lower quality standards, and assemble and market to pass on hidden dangers to users. they show luxury in visible places through refrigerators, color tvs, and large sofas, and sell inferior products in invisible places. however, the japanese ministry of land, infrastructure, transport and tourism reported on june 3 that five japanese automobile and motorcycle manufacturers, including honda, had committed fraud when applying for vehicle production certification.