guangdong launches a big move: mobile phones, home appliances and cars can all be replaced with new ones
2024-09-01
한어Русский языкEnglishFrançaisIndonesianSanskrit日本語DeutschPortuguêsΕλληνικάespañolItalianoSuomalainenLatina
on august 29, the general office of the people's government of guangdong province issued the "notice on the implementation plan for making good use of ultra-long-term special government bond funds to further support the replacement of old consumer goods for new consumer goods" (hereinafter referred to as the "notice") to further promote the replacement of old consumer goods for new ones.
at a press conference held by the provincial information office on august 29, zhang jinsong, director of the provincial department of commerce and director of the free trade office, introduced that this round of old-for-new exchange focuses on model innovation. guangdong will coordinate both online and offline channels, give full play to the advantages of e-commerce platforms, expand policy coverage, improve consumer satisfaction, promote the connection between government, banks and enterprises, and form a superimposed effect of "government subsidies + financial support + corporate concessions".
consumer goods trade-in
subsidies for “8+3” household appliances are strong
the notice requires that efforts be made to support the replacement of old household appliances with new ones. according to the several measures on further supporting large-scale equipment renewal and replacement of old consumer goods with new ones, subsidies will be provided to individual consumers who purchase eight types of household appliances, including refrigerators, washing machines, televisions, air conditioners, computers, water heaters, household stoves, and range hoods, with energy efficiency or water efficiency standards of level 2 or above. the subsidy standard is 15% of the product sales price. for products purchased with energy efficiency or water efficiency standards of level 1 or above, an additional subsidy of 5% of the product sales price will be provided. each consumer can subsidize one product of each category, and the subsidy for each product shall not exceed rmb 2,000.
it is worth mentioning that, in light of the actual situation in guangdong, individual consumers will be given subsidies for purchasing three types of products: mobile phones, tablets, and smart wearable devices. the subsidy standard for mobile phones is 10% of the product sales price, and the subsidy per item does not exceed 1,000 yuan; the subsidy standard for tablets and smart wearable devices is 15% of the product sales price, and the subsidy per item does not exceed 2,000 yuan. local cities can expand the scope of subsidies to "n" types of home appliances other than the above "8+3" categories based on actual conditions, and the subsidies will be formulated at a standard not higher than that of the above similar products. each consumer can subsidize 1 item of each type of product.
according to the work objectives, the sales volume of home appliances in the new round of home appliance trade-in activities in guangdong province (excluding shenzhen) will strive to reach 2.01 million units.
car trade-in
the maximum subsidy for car scrapping and renewal is 20,000 yuan
according to the notice, on the basis of implementing the implementation rules of the subsidy for old cars, individual consumers who scrap fuel passenger cars with emission standards of national iii or below or new energy passenger cars registered before april 30, 2018 (inclusive), and purchase new energy passenger cars included in the catalogue of new energy vehicle models exempted from vehicle purchase tax or fuel passenger cars with a displacement of 2.0 liters or less, will be given a subsidy of 20,000 yuan per vehicle for new energy passenger cars and 15,000 yuan per vehicle for fuel passenger cars with a displacement of 2.0 liters or less. the corresponding scrapped motor vehicles must be registered in the name of the individual before july 25, 2024 (inclusive). consumers who apply for subsidies from the date of issuance of the implementation rules of the subsidy for old cars will be given subsidies according to the above standards. the province (excluding shenzhen) strives to scrap and update 135,000 vehicles.
one-time car purchase subsidy for passenger car replacement and renewal
the notice proposes that a one-time car purchase subsidy will be issued to individual consumers who transfer a registered passenger car in their name between april 1, 2024 and december 31, 2024, and purchase a new car (passenger car) in guangdong between september 1, 2024 and december 31, 2024. the transferred vehicle must be registered in the name of the individual consumer before the issuance of this implementation plan. the subsidy standard is divided into three tiers according to the price of the new car purchased by the consumer. for a purchase price of 70,000 yuan (inclusive) to 150,000 yuan (exclusive), a subsidy of 8,000 yuan per vehicle is given for fuel vehicles; for a purchase price of 150,000 yuan (inclusive) to 250,000 yuan (exclusive), a subsidy of 12,000 yuan per vehicle is given for fuel vehicles; for a purchase price of 250,000 yuan (inclusive) or more, a subsidy of 15,000 yuan per vehicle is given for fuel vehicles. for the purchase of new energy vehicles, an additional subsidy of 1,000 yuan will be given on the basis of the above tiers. the same new car cannot enjoy both the scrapping and renewal subsidies and the replacement and renewal subsidies for individual consumer passenger cars. if the state has clear standards for the replacement and renewal subsidies for individual consumer passenger cars, they will be implemented in accordance with the work guidelines of relevant state ministries and commissions. the province (excluding shenzhen) strives to replace and update 143,000 cars.
electric bicycle trade-in
you can apply for subsidies from local business departments with invoices
the notice requires that consumers who scrap their old electric bicycles and purchase qualified electric bicycles that meet relevant requirements will be subsidized. the specific categories and standards will be implemented in accordance with the work guidelines of relevant state ministries and commissions. the work goal is to strive to replace 400,000 electric bicycles in the province (excluding shenzhen). after consumers scrap their old electric bicycles and purchase new ones that meet the conditions, they can apply for subsidies from local commerce departments with the new car sales invoice, vehicle registration certificate and scrapping and recycling certificate.
old house renovation and kitchen and bathroom renovation
promoting smart home consumption
the notice states that the focus will be on green, smart, and elderly-friendly products, and subsidies will be given to consumers for the purchase of items and materials used for renovation of old houses, partial renovation of kitchens and bathrooms, and home-adapted elderly-friendly products to promote smart home consumption. specific categories and standards will be implemented in accordance with the work guidelines of relevant state ministries and commissions. we will strive to drive a significant increase in the retail sales of furniture, construction and decoration materials above the limit through policies.
consumers can enjoy subsidies according to the standards when purchasing home improvement products in the subsidized categories from merchants or platforms specified by local cities. local cities are encouraged to carry out this work creatively in light of their actual conditions.
operation guide
home appliances
the old-for-new policy will be organized and implemented by local cities in accordance with unified standards, highlighting guangdong's manufacturing advantages. local cities are encouraged to guide local leading enterprises to carry out the old-for-new policy for home appliances through online and offline integrated channels.
car
individual consumers log on to the national automobile circulation information management system website or the "auto trade-in" applet, fill in personal identity information, the scrapped car's vehicle identification code, the original photo or scan of the "scrapped motor vehicle recycling certificate" and the "motor vehicle cancellation certificate", the new car's vehicle identification code, the original photo or scan of the "motor vehicle sales unified invoice" and the "motor vehicle registration certificate", etc., and submit a subsidy application. the commerce department will work with the finance, public security, industry and information technology departments to review the authenticity and compliance of the personal identity information, vehicle information and related certificate materials filled in by consumers according to their duties, and feedback the review results through the national automobile trade-in platform. the tax department will cooperate in the review of new car sales invoices. the finance department will transfer funds to the bank account provided by the applicant according to procedures.
the replacement and renewal of automobiles shall be organized and implemented by local cities in accordance with the unified provincial standards. after individual consumers complete the replacement of old cars and purchase new cars, they shall submit subsidy applications through the activity platform after completing the registration procedures for the new cars. the local commerce authorities shall review the consumer's personal identity information, vehicle transaction invoices and vehicle registration information in accordance with their duties together with the public security, taxation and other departments. if the review is passed, the local cities shall issue subsidies to the applicants according to the procedures.
electric bikes
after consumers scrap their old electric bicycles and buy new ones that meet the requirements, they can submit subsidy applications to local commerce departments with the new vehicle sales invoice, vehicle registration certificate and scrapping and recycling certificate. after receiving the application materials, local commerce departments will review them in accordance with their duties together with market supervision, public security, taxation, finance and other departments. if the review is passed, the subsidy funds will be allocated to the bank account provided by the applicant in accordance with the procedures. the specific process shall be subject to the work guidelines of relevant state ministries and commissions.
renovation of old houses, kitchen and bathroom, and home adaptation for the elderly
consumers can enjoy subsidies according to the standards when purchasing home improvement products in the subsidized categories from merchants or platforms specified by local cities. local cities are encouraged to carry out this work creatively in light of their actual conditions.
guangzhou implementation plan
leveraging market vitality to increase subsidies
the municipal implementation plan will be implemented in batches starting from september 1
as one of the first five international consumer center cities in china, guangzhou has combined its urban resource endowment to quickly launch and strengthen its support for the old-for-new exchange of consumer goods, showing its trump cards one after another. at yesterday's press conference, xie weiguang, deputy secretary-general of the guangzhou municipal government, introduced that guangzhou is currently stepping up efforts to promote the old-for-new exchange of consumer goods through urban-rural linkage, government-enterprise collaboration, publicity outreach, and service improvement. the city-level implementation plan will be implemented in batches starting from september 1.
forming a joint force for the policy of exchanging old consumer goods for new ones
xie weiguang introduced that guangzhou has recently issued the city-level implementation plan "guangzhou city's implementation plan for making good use of ultra-long-term special treasury bond funds to support the replacement of old consumer goods for new consumer goods" (hereinafter referred to as the "implementation plan"), and set up a special working group headed by the city leader in charge to coordinate the replacement of old consumer goods for new consumer goods. each district has also established a corresponding agency. the departments of commerce, housing and construction, transportation, agriculture and rural areas are working hard to formulate detailed rules, which will be implemented in batches starting from september 1.
the "implementation plan" proposes 20 specific measures in four major aspects: increasing support for the trade-in of old consumer goods, strengthening organizational implementation, strengthening fund management, and strengthening policy publicity. it will increase efforts to promote the trade-in of old consumer goods such as automobiles, electric bicycles, and eight types of household appliances, and further promote the effective release of consumption potential.
among them, for household appliances that are closely related to consumers' lives, it is clearly stated that individual consumers who purchase refrigerators, washing machines, televisions, air conditioners, computers, water heaters, household stoves, and range hoods with energy efficiency or water efficiency standards of level 2 or above will be given a trade-in subsidy of 15% of the product sales price. for products purchased with energy efficiency or water efficiency standards of level 1 or above, an additional subsidy of 5% of the product sales price will be given. each consumer can subsidize one product of each category, and the subsidy for each product shall not exceed 2,000 yuan.
subsidies will be given to individual consumers who purchase three types of products: mobile phones, tablets, and smart wearable devices. the subsidy standard for mobile phones is 10% of the product sales price, with a maximum subsidy of 1,000 yuan per item; the subsidy standard for tablets and smart wearable devices is 15% of the product sales price, with a maximum subsidy of 2,000 yuan per item.
"we are also making full use of guangzhou's advantages in market resources and channels, organizing a number of matching activities, and widely mobilizing shopping platforms, brand companies, financial institutions, etc. to participate, and strengthen the coordination of production, supply, and marketing, upstream and downstream, government, banks, and enterprises, as well as online and offline." xie weiguang said that guangzhou is accelerating the formation of a joint policy for the old-for-new exchange of consumer goods through "a little financial subsidy, a little financial promotion, a little platform contribution, and a little corporate concession."
create a superposition effect of government subsidies, corporate profit sharing, and financial support
the reporter learned that the efforts to support the trade-in of consumer goods have received great response in the early market survey. major enterprises, platforms and financial institutions have expressed that they will actively respond to the activities and jointly create the superposition effect of government subsidies, corporate concessions and financial support. for example, in the new round of car replacement and renewal starting on september 1, the subsidy for fuel vehicles with a price of 70,000 to 150,000 yuan will be increased from 2,000 yuan to 8,000 yuan, and the subsidy for fuel vehicles with a price of 150,000 to 250,000 yuan will be increased from 4,000 yuan to 12,000 yuan. manufacturers such as gac and dongfeng nissan will also provide superimposed discounts and "low down payment" and "low interest rate" loan products to let consumers feel the "real money" discount.
guangzhou is more focused on leveraging market vitality through service improvement. xie weiguang said that guangzhou will implement the consumer service improvement action in depth, guide industry associations and enterprises to jointly build a service standard system, and enhance the safety, health and functionality of products. at the same time, it will promote in-depth cooperation between home appliance manufacturers and large retailers, e-commerce platforms and recycling companies to provide consumers with one-stop services, and strengthen overall planning in terms of fund security, product quality, data monitoring, etc., and do a good job in full-chain supervision to ensure the smooth implementation of the old-for-new policy for consumer goods.
consumers can enjoy "one-stop" service without leaving home
"as one of the first five international consumer center cities in the country, guangzhou has large urban traffic, multiple application scenarios, and strong hub functions. we will leverage our advantages, create distinctive highlights, and better meet consumer demand," said xie weiguang.
in the category of old-for-new products, guangzhou has launched more diverse product categories. especially in the old-for-new category of home appliances, on the basis of implementing the eight major categories of home appliances such as refrigerators, washing machines, televisions, and air conditioners, as well as three categories of products such as mobile phones, tablets, and smart wearable devices as specified by the state, combined with the consumer market survey, the first batch of new air purifiers and clothing care machines were added as guangzhou-specific categories, with a maximum subsidy of 500 yuan per person per item. "in the next step, we will also add related categories based on market and consumer feedback," said xie weiguang.
in terms of participating channels, guangzhou's home appliance trade-in program will be implemented simultaneously online and offline. consumers can freely choose offline stores or online platforms to participate in the home appliance trade-in program.
relying on the rich consumption scenarios of the international consumption center city, guangzhou will also guide the integration of "culture, commerce, tourism, sports and exhibition" activities and "trade-in" to superimpose and empower each other. xie weiguang introduced that before and after the 136th canton fair, guangzhou will also hold more than 200 special consumption activities such as the international shopping festival, boutique food week, international light festival, and "young city yeah city". in the near future, it will also launch a city consumption ip with lingnan charm, chinese style and international style. "we welcome global consumers to come to guangzhou to taste delicious food, buy beautiful products, enjoy beautiful scenery, and participate in guangzhou's trade-in activities."
text/guangzhou daily new flower city reporter: xu xiaofang, yang zhaoluphoto/guangzhou daily new flower city reporters: xu xiaofang, yang zhaolu, wang yan, luo changweiguangzhou daily new flower city editor: li fenghe
