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african e-commerce sellers: kenya should learn from china's logistics

2024-08-31

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03:26

kilimall is a localized sino-african two-way e-commerce platform rooted in africa. it was founded by chinese entrepreneurs in kenya in 2014 and has now become an online shopping platform that is deeply loved by africans. neville oyundi mutanyi, 34 years old this year, is one of the sellers on the kilimall platform, mainly engaged in home appliances. in his opinion, kilimall has a unique appeal to sellers and can solve many problems existing in traditional sales models. kilimall's development in africa also faces some challenges. when problems arise, neville is eager for kenya to "learn from" china, where e-commerce is well developed. neville's experience is a microcosm of thousands of sellers on kilimall and a vivid example of china-africa friendly cooperation. cross-border e-commerce has brought new opportunities for china-africa trade cooperation, and the road of china-africa cooperation is getting wider and wider.

planning: liu jiawen

executive planning: yang dingdu, liu wanli, xu qian, jin zheng

coordinator: bi qiulan and liu xiaojun

reporter: dai he once served in north korea

video editing: wu yinan

visual design: yang jixin

produced jointly by xinhuanet overseas communication center and xinhua news agency africa branch

produced by xinhua news agency's international communication integration platform

china internet development foundation

projects supported by china positive energy network communication special fund

source: xinhuanet client

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