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b-sports circle vs. kazakh circle, a war without winners

2024-08-30

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the most exciting topic on the internet recently is the battle between the b-game circle and rappers.

starting from the "love and deep space" dynamic posted by naiwan on august 9, to pake joining the battle by releasing a diss song, and then to the statement released on the official weibo of paper games, various events have been superimposed and escalated, making these two seemingly unrelated circles crazy on the hot searches in recent days.

(photo source: weibo)

initially, the focus of the debate was still on the "betway rules", which is also a commonplace in the betway circle. but with the participation of rappers such as pakete, lyrics involving minors, borderline remarks, and group attacks on betway players, the dispute gradually escalated, and the focus of public opinion shifted again and again, rising to a fierce collision between the entire circle.

the dissatisfaction of otome game players towards pakte escalated to the point of "khan recruiting soldiers" against all male rappers yesterday, and almost all male rappers' comment sections were completely occupied; coincidentally, vava announced on weibo yesterday that her own female rap label had been established, and yu zhen directed her fire on male rappers on "talk show and his friends", both of which received support from many otome game players.

like many internet melees in the past, this war, which has not yet ended, will not really produce any "results". but at least one thing is certain: if the collision of circle cultures is not based on friendly communication and respect, the ending will inevitably be a mess.

nai wan angered the b-level gaming community

back on august 9, naiwan posted her own photo on douyin, with the caption "brother yuyu, i have something to do and i have to go to the n109 area recently." "brother yuyu" refers to the character "qi yu" in the otome game "love and deep space" under paper games. because her speech involved "dream girl", some players in the comments suggested that she add the tags #恋与深空# and #梦女#.

the initial communication was friendly, and naiwan's reply to the netizens was relatively mild. she also explained that the reason for adding the tag was to "avoid the dream girl who doesn't like to be in the same group as her." but because there were too many players criticizing her in the comment section, naiwan finally added the tag #戀與深空#, but the tag #梦女# was replaced with #标签some people allow you to hit the dream girl, some people don't allow you to hit the dream girl, i don't know what's going on, there are so many things, let's just leave it at that#.

(photo source: tiktok)

"don't open your dreams in public" is an unwritten rule in the b-game circle. now, not only has it been broken in public by a public figure, but it has also been accused of "being too troublesome". this statement has completely ignited the anger of b-game players.

the situation escalated into a dispute between "love and deep space" players and naiwan's fans. fans' flattering remarks such as "your boyfriend will be given away for free if you download the app" further escalated the players' anger and evolved into doubts about the authenticity of naiwan's playing of the game.

afterwards, naiwan posted screenshots of his own games in the comment section to prove his claim, but this still failed to calm the players’ anger. instead, he entered a new cycle of “questioning-proving himself-questioning again.”

(photo source: tiktok)

on august 21, naiwan posted a video of himself checking in at a pop-up store for another o-game, "light and night romance", on social media, but was once again caught up in a public opinion storm.

some players of "love and night" thought that naiwan's order did not match the number of millets (i.e. peripherals), and suspected that she used her artist privileges when purchasing. in response to this, naiwan published another long article, showing her shopping receipt, and said that she would no longer publish game-related content.

(photo source: weibo)

at this point, the incident is still a discussion within the b-level gaming circle, and these discussions, similar to several disputes in the past, all revolve around the "b-level gaming circle rules."

from the perspective of outsiders, the rules of the b-game circle are innumerable, and new regulations are constantly being added to the "national b-game law". there are constant fights between players, and each has their own stance, not to mention those who know nothing and mistakenly get involved.

the super topic of "light to night love" has a clear regulation that "it is forbidden to publicly release content related to the heroine/dream girl". posts like "crying and showing off" are not allowed to be posted separately, but will be concentrated in the replies of the same weibo post; the event "collapsing realm" launched by "out of this world" was boycotted when it was first launched because the player id was disclosed in the rankings, and the id was later changed to asterisk display.

(photo source: weibo)

naiwan is not the first "passerby" to anger o-game players. previously, game blogger xiaoyao sanren cosplayed the character "lu chen" from "love and darkness" when proposing, which also caused quite a bit of controversy. in terms of "protecting the sense of immersion", it is clear that most people outside the circle are not sensitive enough.

the rules seem numerous, but the core is actually unified, that is, "protecting the player's sense of immersion and involvement" - this is also the premise for the birth of the "circle". all people in it silently abide by this set of conventional rules to protect themselves and other players' gaming experience.

the purpose of establishing these rules is not to exclude new players, but because otome games are special game products. they have many players, but at the same time they are extremely private. although rationally they are just commercial products that "spend money to buy happiness", the feeling of immersion in them is still irreplaceable, and virtual intimacy is also worthy of respect.

for the players of otome games, the various accusations against naiwan are a collective protection of their own culture. after all, this impregnable city took them too many years to build.

a battle for justice? a battle between circles

every circle has its own circle culture. the yiyou circle has it, and the haha circle also has it.

seeing naiwan being attacked by the erotic game circle, pakete, the founder of her label nous underground, could not sit still. diss when there is beef, this is the culture of the erotic game circle. on the afternoon of august 26, pakete released a diss song video, saying "this song is only for all minors who play this kind of game and the age review system of some unscrupulous game manufacturers that is in name only."

(photo source: weibo)

the video in this song, which he called "for minors", is a scene from the otome game "love and deep space" which is clearly marked as "18+" and does not support users under 18 years old. the chorus has a repeated "fuck you all" paragraph. i don't know if these videos and lyrics are within the scope of what minors can enjoy according to his standards.

when singing this song, he first regarded himself as an older brother who advised children not to go astray, singing "study hard, kids, don't watch tv series every day. if you want to play adult games, you have to grow up first. morality, intelligence, physical fitness, aesthetics, and labor should be the most important." but when the song was about to end, he made it clear that he was naiwan's brother first, "you scold my sister for your brother, and i scold your brother for my sister."

scolding the "brother" whom they see as the favorite of female fans has aroused the enthusiasm of the hip-hop and music circles. in the comment section of pakete's weibo, several male rappers from the nous label left messages to express their support. liang yuan, a music industry practitioner who once commented on rapper wang linkai on a variety show, "i think your attitude is not cool at all", posted several weibo posts to support pakete, "i think it's very cool that you didn't celebrate too much on your birthday and worked on this song. rappers can and should have a certain sense of social responsibility, at least pay attention to social issues... hip hop has always been at the forefront of exploring social issues, and laopai did a very good job in this regard."

(photo source: weibo)

although it is difficult to tell whether it is a sense of social responsibility or a sense of brotherly responsibility that drives pake to release songs, at least he has taken the lead in taking the hill of justice - protecting minors seems to be the greatest common denominator of correctness.

facing such accusations, love and space released a statement at 11pm that night, saying that pake's actions violated the company's right of authorship, right to protect the integrity of the work, right of adaptation, right of information network dissemination, and right of reputation. after releasing the statement, pake first deleted the original post and uploaded a black background mv without the love and space footage, and then deleted the weibo post at 2am.

(photo source: weibo)

pakete's deletion of his post is just like naiwan's deletion of her douyin post because she didn't have a tag. they both suffered from the rules of the industry. in the past rapper diss wars, the feedback from the audience and the bros in the industry was the only court. the so-called right to integrity of the work, the right to adaptation, and the right to reputation are basically assumed to not exist in the diss culture. any rapper who feels that his reputation has been violated should not file a lawsuit to solve the problem, but should hold back a more powerful diss back, because this is more "real".

but this time, the other party did not follow the rules of the circle.

the war between the ha fan circle and the yiyou circle has begun. when the conflict was only between naiwan fans and yiyou fans, it was just a clash of circles, but the entry of ha people not only introduced social issues such as "protecting minors", but also connected with many attacks on fan circles in the past.

(photo source: weibo)

observing liang yuan and the subsequent speeches of a series of rappers, it is not difficult to find a common logic. the fans of b-game that they attacked are a group of people - female, young, low-educated, low-income, fanatical, and not "studying well" or "working hard". this is consistent with the group that many people have been targeting when attacking the harm brought by "fan circleization".

when attacking fans of b-game, rappers began to pay attention to their academic qualifications. rapper pi laoban posted on weibo: b-game fans are indeed girls from technical secondary schools. liang yuan, after discovering that someone was reporting him, posted on weibo: "how much money do you spend on playing games in a year compared to the taxes i pay to the country? instead of creating online garbage here and dating paper people every day, you should study hard, work hard in the future, create some social value, and pay taxes to the country... if you don't understand, ask your parents, paying more than 400,000 yuan in taxes a year, what is that in the three-dimensional world."

(photo source: weibo)

while teaching "little sister yi", liang yuan also further discussed "protecting minors", a problem that all domestic entertainment products will face. at present, the game industry's solution to this problem is to develop an anti-addiction system for minors' id cards. many games have "16+" and "18+" age labels, and users who do not meet these labels are prohibited from registering and entering the game. for example, many of the yi games attacked by liang yuan are in this category.

according to current laws and regulations, the "borderline" content liang yuan mentioned is already within the scope of what adults can consume. he also said on weibo, "i don't think there is anything wrong with adults playing this stuff." but at the same time, he also @ed the official account of "love and deep space" on weibo, saying that the plot of touching the male protagonist should be removed. "in china, even games for people over 18 are not allowed to have erotic content."

(photo source: weibo)

when an entertainment product has passed the rating system and entered the market, then as consumers, we can determine that the content of this product is compliant. as for the problem of a large number of minors consuming adult games mentioned by liang yuan, if we only look at it from the perspective of "sociology around us", perhaps many people have seen minors around them who are still taking advantage of loopholes to play games, and this is not a phenomenon exclusive to adult games. however, it is difficult to have a rigorous investigation and evidence collection method to determine how widespread and serious this group of people is, so it is difficult for the relevant departments to truly support the empty accusations against the manufacturers. therefore, whether it is believed that minors are "poisoned" or not, it is essentially just a kind of "i am the world" catharsis.

establishing a more complete and scientific anti-addiction mechanism is a problem that the gaming industry has been discussing and exploring for a long time, both in terms of technology and rules. no game wants to be considered as "luring underage players." it is too simplistic and crude to label the impact of this problem as "b-game players" and criticize them.

the starting point of the controversy was only a conflict between people in the circle and outsiders. there was still the possibility of dialogue and communication among the various popular science and tug-of-war. but when the rappers brought up topics such as "protection of minors", they started firing at full force. there was no longer any opportunity for communication. it became a label-to-label bombardment. this cannot expand the territory of expression, but will only bring more ruins.

in this battle, "china's new rap 2024" announced the cancellation of the two stops in nanjing and hangzhou. many fans thought that it was just because the pre-sale results were not ideal, so they canceled it. however, the rapper xiaohei who participated in it posted on weibo: "the fire in the city gate affected the fish in the pond."

(photo source: weibo)

in the ruins after the bombing, anyone could be a fish in the pond.