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Empowering with taxation, paving the way for Jieyang e-commerce to develop towards the sea

2024-08-22

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In Jieyang, Guangdong, there is a town named after e-commerce - Junpu E-commerce Village. Using the industrial model of "network kinetic energy", Jieyang Junpu E-commerce Village has achieved the outstanding achievement of "Taobao Town has topped the province for three consecutive years".
Walking into the main road of Junpu Village, the slogan "Click tomorrow with your mouse, tap the future with your keyboard" comes into view. In just ten years, Junpu Village has vigorously developed the e-commerce industry, mainly in the clothing industry, and formed a supporting industrial chain from design, formulation, production, packaging to delivery. Cai Yousheng, head of JP0663 Wholesale Network, proudly said: "It only takes 10 days for a piece of clothing to go from a blueprint to a finished product. This is the 'Junpu speed'."
Looking back on the development of Junpu Village, Xu Bingfeng, head of the Junpu Village E-commerce Association, said frankly: "As early as 2013, more than a dozen departments including human resources and social security, industry and commerce, and taxation established e-commerce offices, which provided us with support and assistance in terms of policies, taxes, talent training, and technical support. Junpu Village has achieved a key step from 0 to 1. Comprehensive policy guidance, tax concessions, and support have added confidence and confidence to the blazing fire of e-commerce."
At present, there are more than 200 e-commerce enterprises and about 5,200 self-employed individuals in Junpu E-commerce Village, more than 10,000 online stores such as Douyin, Taobao, JD.com, and Pinduoduo, and more than 1,000 physical wholesale stores. Two local online wholesale platforms, JP0663 Junpu Wholesale Network and Wuer E-commerce Park Wholesale Network, have been built. The annual sales of Junpu e-commerce circle exceeds more than 4 billion yuan.
However, the road to development has been paved, how to continue to climb higher and move forward? Now, Junpu E-commerce Village has set its sights on not only "entering the village" but also "going overseas" with express delivery, extending its exploration to a wider overseas market.
"I understand that Jieyang has established a comprehensive cross-border e-commerce experimental zone. I think the vast overseas market is a new trend in the future development of e-commerce. I also plan to join this market. Only by seeking innovation in the changing situation can we become bigger and stronger." said Ni Songbin, the owner of the "Longhua Pure Cotton" e-commerce wholesaler.
"In line with the actual development of the Junpu e-commerce village, the tax department has focused on tax and fee preferential policies, optimized tax payment services, and hot and focal issues of concern to enterprises, and has widely carried out 'policy delivery to door' services. Through the chain-type customized service of 'targeted push - policy feedback - follow-up guidance', we actively provide policies and solve problems for enterprises. At the same time, we compile relevant policy compilations and hot questions and answers according to information classification such as enterprise scale, industry characteristics, and tax processing cycle. Through online precise push and 'Enterprise Service Day' and other methods, we help all kinds of business entities to understand policies, handle affairs smoothly, and enjoy preferential treatment." A relevant person in charge of the Jieyang Municipal Taxation Bureau introduced.
On Jieyang's road to becoming a maritime power, there is far more than just Junpu Village. More local companies are setting their sights on overseas markets for development.
Guangdong Haixing Home Technology Co., Ltd., located in Jiedong District, Jieyang City, is a scientific and technological enterprise integrating innovative research and development, product manufacturing and sales. In recent years, Haixing Home has developed particularly rapidly in the fields of e-commerce and foreign trade. At present, Haixing Home's various products enjoy a high reputation in China. Among them, the "storage box" is popular both at home and abroad, with annual sales of more than 1 million sets. Haixing Home has become a strategic partner of well-known retailers and brands at home and abroad.
However, the rapid development of cross-border e-commerce has also brought about a complex market environment in the industry. Mr. Chen, the person in charge of Haixing Home, said frankly: "Cash flow plays a vital role in maintaining business operations and improving the company's ability to resist risks. Timely tax and fee concessions not only reduce the burden on enterprises, but also inject a 'booster' into their development." It is understood that a total of 580,000 yuan in tax exemptions will be enjoyed from 2023.
In order to help local cross-border e-commerce companies grow bigger and stronger, the Jieyang Taxation Bureau has compiled a list of cross-border e-commerce companies through the compilation of tax big data, and has taken the initiative to provide "one-on-one" tax consulting services to relevant companies, providing detailed interpretations of cross-border e-commerce-related tax policies and tax procedures, and providing professional operational guidance, effectively facilitating the tax declaration and tax payment of relevant companies.
"The tax officials came to our home and explained the export tax rebate policy in detail to us, and listed the tax rebate eligibility conditions, application procedures, list of required materials, etc., which greatly helped us to enjoy the policy benefits in a comprehensive, accurate and timely manner." Zeng Chengwei, head of Jieyang Chuangyuan Supply Chain Management Co., Ltd. said.
It turned out that just last month, the company encountered difficulties when providing sea, land and air import and export cargo transportation services to domestic and overseas customers. "Due to doubts about the applicability of the export tax refund (exemption) policy, we were hesitant in the application for export tax refund, which affected the company's capital recovery to a certain extent." Mr. Zeng recalled the situation at that time.
After learning about this situation, the tax department in the jurisdiction of the enterprise, the Jiedong District Taxation Bureau, promptly analyzed the company's main business operations and conducted a detailed review of its invoice issuance and contract specifications, ultimately helping the company enjoy tax benefits of approximately 370,000 yuan.
A relevant person in charge of the Jieyang Municipal Taxation Bureau said that they will continue to give play to the "policy finding people" effect, actively guide cross-border e-commerce companies to understand relevant policies on export tax refund (exemption), help companies reduce costs and improve the competitiveness of export products through tax incentives, encourage more companies to participate in the cross-border e-commerce field, and provide a continuous source of "tax power" for the high-quality development of Jieyang's economy.
Text and photos by reporter Chen Kaiyue, correspondents Wei Jiajing, Ke Siting and Jiang Zhuoxian
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