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US media lamented, "Where have all the movie lovers gone?"

2024-08-20

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"The hot sales of blockbusters this summer prove that there are still a lot of moviegoers. But where are all those movie lovers?" As the summer season draws to a close, the U.S. industry media Variety said in a column on the 17th that North American theaters appear to be bustling and prosperous, but there is still a hidden crisis - the total box office is lower than the same period last year, the sequelae of the screenwriter and actor strike have not dissipated, the supply of films is still insufficient, and those most enthusiastic movie fans may not be able to find suitable works in the cinema. "Will they return to the cinema?"In the view of Variety, this year's Hollywood summer season did produce many blockbusters, such as Inside Out 2, Deadpool & Wolverine, Despicable Me 4, Rise of the Planet of the Apes, and a Quiet Place: Day of the Raid. However, we still need to remain vigilant, as this year's summer box office is generally down compared to last year, and the impact of the Hollywood strike on the industry may continue until 2025.The report said that the current Hollywood landscape is very different from that of the 1990s. Independent films and art films seem to be missing, which makes many senior movie fans who like to explore film art unable to find their target. More than 30 years ago, it was true movie lovers who promoted the development of independent films in the United States. However, in today's summer season, all we see and hear are commercial blockbusters and box office. Only when the film festivals and awards season sprint in the fall can we see some films with artistic pursuits. Last year's masterpieces such as "Killers of the Flower Moon", "Poor Things" and "The Fallen Judgement" should have caused a greater response, but they did not get the corresponding gains at the box office and gradually became niche works.Variety Magazine called for the filmmakers to pay attention to the true value of artistic creation for popular commercial blockbusters. "Hollywood film studios cannot ignore the true meaning of movies just to cut production costs. The popularity of this summer's movie season has proved that movies are still a commodity, but 20 years later people will reflect on what movies are. Don't let that be the case when even real movie fans can't answer." (Luc)▲
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