Wear glasses to explore the Drum Tower and take a bus to tour the central axis
2024-08-17
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Original title: "Wonderful Night of the Central Axis" Strolling VR Experience Drum Tower Station Opens, the Great Central Axis Sightseeing Bus Officially Starts Running Today
Wear glasses to explore the Drum Tower and take a bus to tour the central axis
At Guloudajie Station on Line 8, passengers show their newly stamped stamps
"Respecting the center", "Like the sky and following the earth", "Governing in the center", "Left ancestors and right communities"... On July 27 this year, the 46th World Heritage Conference of UNESCO passed a resolution to include "Beijing Central Axis - A masterpiece of China's ideal capital order" in the World Heritage List. Spreading the culture of the central axis to the public and telling the story of the central axis well has become an important task for Beijing at present. How to tell everyone, especially children, about abstract terms and profound cultural connotations of the central axis? Yesterday (15th), the "Wonderful Night of the Central Axis" strolling VR experience project landed in the Drum Tower, launching a new digital way to explore the central axis, and the activity will last until mid-November. In addition, the capital's transportation has also transformed into a carrier for telling the story of the central axis, exploring ancient sites, stamping and checking in... The "Central Axis Special Train" on Metro Line 8 brings a unique riding experience. The Beijing Bus Great Beauty Central Axis Sightseeing Bus will also be launched today, taking citizens and tourists to tour the Beijing Central Axis day and night.
Wear VR glasses to explore the central axis
The "Central Axis Wonderful Night" walking VR experience project is located on the first floor of the Drum Tower and is integrated with many digital experience projects in the Drum Tower. After visiting the "China Time" exhibition in the Drum Tower, tourists can come to experience the "Central Axis Wonderful Night". This experience project occupies only 35 square meters, which can be described as "a small space prying a big world". At about 10 o'clock yesterday morning, the experience project was just opened to the public and attracted more than a dozen families to come and experience it.
A Beijing Youth Daily reporter experienced it yesterday and found that after putting on VR glasses, you will immediately "stand" on the first floor of the digital Drum Tower. Afterwards, the experiencer set off under the leadership of the roof beast "Little Dragon" to start the journey of Beijing's central axis. Under the narration of "Little Dragon", the experiencer can instantly "travel" back to the time when Yuan Dadu was built more than 700 years ago, and watch Liu Bingzhong, the "chief designer" of the Beijing Central Axis, build the city-state according to the laws of heaven and earth, feel the secrets of history, the changes of heaven and earth, and the heartbeat of the Forty-Nine City, immersively explore the origin of the central axis and the Chinese wisdom behind it, and feel the beauty of the artistic conception of Chinese philosophy. Finally, the experiencer can also "stand" on the second floor of the Drum Tower, overlooking Di'anmenwai Street, and feel the charm of the landscape of the visual corridor of the central axis.
"We have cooperated with the Beijing Municipal Cultural Heritage Bureau and the Beijing Central Axis World Heritage Protection Office to obtain authoritative textual knowledge points on the heritage sites of the Central Axis. Within 12 minutes, the experience project focuses on presenting to the audience the origin of the Beijing Central Axis and the ideas behind it. This narrative method is highly interactive and especially suitable for parent-child family participation." Guo Xiaozhe, head of BlueFocus Metaverse IP business, the operator of the "Central Axis Wonderful Night" strolling VR experience project, introduced.
Beijing Youth Daily reporter noticed that many primary and secondary school students came to "check in" accompanied by their parents, including children from other places. "I knew the news that Beijing's Central Axis was successfully listed as a World Heritage Site before, and I took my children to Beijing for a summer vacation. We visited Jingshan, the Forbidden City, the Bell and Drum Tower, etc. This project is very interactive and the children like it very much. Through the experience, they can also learn a lot about the Central Axis, which is very meaningful." said Ms. Liu, a parent from Hunan.
Virtual production technology truly reproduces the Drum Tower
Put on a pair of VR glasses, turn up the volume, isolate yourself from the outside world, and you can "walk" freely on the central axis of Beijing... Guo Xiaozhe introduced that this project is the first walking VR immersive experience content in China based on the new generation of AI+xR spatial computing technology, jointly created by teachers and students from the Central Academy of Fine Arts and Beijing Normal University. The project combines the world's leading virtual production technology to reproduce the Drum Tower in a 1:1 hyper-realistic virtual digital world.
It is worth mentioning that by using spatial computing and LBE large space positioning technology, users can freely walk around and explore in the digital virtual world and share their exploration experience with people around them in real time, socialize in virtual scenes, and achieve an immersive experience close to the real travel experience. The Beijing Youth Daily reporter found that although he could not see the people in real life after wearing VR glasses, he could see the experiencers wearing glasses in the experience space, and he could actually touch them and tour the Beijing Central Axis with them.
"Our team has 30 people in total. We started developing this project in September last year and spent nearly a year. The content that everyone sees, such as 'Little Dragon Boy', is derived from the buildings on the central axis and is the original design of the designer." Guo Xiaozhe told the Beijing Youth Daily reporter that this "Wonderful Night of the Central Axis" walking VR experience has set up a movie-watching version of the VR experience area, and multi-language versions of the experience content will be launched online one after another; an AI cultural and tourism photo machine will also be added on site, and users can take real-time photos or upload selfies to get check-in photos in the digital virtual world and personalized commemorative peripherals.
The "Wonderful Night of the Central Axis" walking VR experience project aims to revitalize and utilize cultural relics through digital technology, creating a new digital experience of cultural heritage for the public. The first stop of the experience project was opened on June 28 this year at the Shougang Park Silo, and received more than 2,000 visitors in 30 days, which was widely recognized. As an important achievement in assisting the World Heritage application, the project was also displayed at the 46th UNESCO World Heritage Conference held in New Delhi, the capital of India, and at the Beijing Central Axis World Heritage Application Success Celebration Achievement Exhibition held at Xiannongtan.
It is reported that this experience activity will last from August 16 to November 17. Citizens and tourists can purchase tickets through online channels such as Meituan, and then go to the first floor of Drum Tower to participate in the experience.
"Look at My Axis of Heaven and Earth" will be launched in Beijing in September
In addition to the "Wonderful Night of the Central Axis" walking VR experience project, the "Look at the Axis of Heaven and Earth" VR experience exhibition will also be launched in Beijing to help tell the story of the central axis. Beijing Youth Daily reporters learned that on the evening of July 31, in the mass event held at the Qingcheng Palace of Xiannongtan to celebrate the successful application of the Beijing Central Axis for World Heritage, the "Look at the Axis of Heaven and Earth" VR experience exhibition was officially launched as a celebration link and received high recognition. According to the person in charge of Beijing Wormhole Creative Technology Co., Ltd., the exhibition producer, "Look at the Axis of Heaven and Earth" will be launched in Nanjing in August this year, and will be launched in Beijing in mid-September, and will start a tour of domestic first-tier cities and the world in 2025.
According to the relevant person in charge of the Beijing Central Axis World Heritage Protection Office, "Look at My Axis of Heaven and Earth" is an important achievement in promoting the value of heritage through digital technology in the Beijing Central Axis World Heritage application. It uses the country's leading 3D modeling, real-time rendering and other technologies to build a 1:1 full 3D high-precision simulation scene of the central axis in a real large space. The audience can complete the exploration experience in a super-realistic way by wearing VR equipment. The exhibition is themed "Like the sky and the earth, with the center as the most respected" and is divided into 5 experience scenes, including "Night Tour of the Hall of Supreme Harmony" and "Looking at the Square Buildings from the Tiananmen Tower". The exhibition lasts about 40 minutes and can accommodate 100 audiences at the same time.
In addition, as an important innovative achievement of the world's first use of game technology to participate in the application for World Heritage, the "Digital Central Axis·Microcosmos" immersive interactive product has also been officially launched. Users only need to turn on their mobile phones and touch their fingertips to instantly travel through time and space and immersively explore the past and present of Beijing's Central Axis. This product was jointly created by the Beijing Municipal Cultural Relics Bureau, the Beijing Central Axis World Heritage Application Protection Office and Tencent. Tencent Games uses high-definition scanning, game engines and other game technologies, and adopts a 5-level map mode to finely restore the 7.8-kilometer core heritage area of Beijing's Central Axis, reproducing 300,000 plants and 2.2 million buildings.
Other highlights
Six subway stations on Line 8 have set up central axis cultural display boards
Beijing has a long history and rich cultural resources. Along with the city's construction and development, over the past century, the buses running on the ground and the subways running underground have also witnessed the changes of the heritage sites of the central axis from ancient times to the present. The No. 5 bus, which is 89 years old this year, has taken generations of people to visit old Beijing, and the Beijing Subway Line 8, which is just a teenager, has also witnessed the latest development of the Beijing Central Axis.
Beijing Subway Line 8, which runs from north to south, has a total of 34 operating stations, connecting the characteristic cultural landmarks of old Beijing. Among them, Tianqiao, Qianmen, Wangfujing, Shichahai, Yongdingmenwai and other stations are close to the heritage sites on the central axis of Beijing. To this end, Beijing Subway and Beijing Jingqi Central Axis Protection Public Welfare Foundation have jointly created a unique "Central Axis Special Train" on Line 8. Passengers can find various distinctive cultural elements of the central axis in the subway car, including introductions and beautiful pictures of heritage sites, as well as "Cloud Central Axis" digital projects that can be scanned and interacted with.
In order to further promote and display the "Beijing Central Axis" culture and actively create an atmosphere for the display of the Central Axis culture, yesterday morning, Beijing Subway Company launched a special stamp punching activity at the Central Axis cultural heritage site on Metro Line 8. At around 10 a.m. that day, at Guloudajie Station on Line 8, more than a dozen passengers were queuing up to get their stamps punched in.
Mr. Liu, a citizen, showed the Beijing Youth Daily reporter all kinds of stamps he collected. In a red book, there were stamps from many museums, scenic spots and different cultural and tourism activities. The beautiful stamps reflected the diverse elements of Beijing. "I found this activity online and came here to check in. After a round, I not only exercised but also got new stamps." After stamping the Bell and Drum Tower, Mr. Liu happily put away the book and went straight to the next stop, Shichahai Station, to start a new check-in journey.
It is worth mentioning that since August 16, Beijing Subway Company has selected six special stations on Line 8, namely Gulou Street, Shichahai, National Art Museum of China, Qianmen, Tianqiao, and Yongdingmenwai, which are close to the architectural heritage sites of the "Beijing Central Axis", and regularly set up central axis cultural exhibition boards to introduce the six cultural heritage sites of Bell and Drum Tower, Yongdingmen, Zhengyangmen, Jingshan, Wanning Bridge, and Xiannongtan through text, pictures and other forms.
Guloudajie Station also specially set up a "Magnificent Central Axis Subway Tour - Cloud Central Axis" display board. Passengers can scan the QR code on WeChat on site to watch the Central Axis exhibition online and experience the Central Axis culture. After scanning the code to enter the "Cloud Central Axis" applet, you can choose between movie mode and experience mode. "Let's start from Xiannongtan and start a journey on the Central Axis!" When visiting heritage sites such as the Temple of Heaven, Xiannongtan, Imperial Road, and Yongdingmen, passengers can wear headphones and listen to the digital human guide of "Cloud Central Axis" telling the origin and story of Beijing's Central Axis.
The Great Central Axis Sightseeing Bus connects 15 cultural heritage sites
In addition to taking the subway, you can also take the bus to visit the Beijing Central Axis. A reporter from Beijing Youth Daily learned from Beijing Public Transport Group yesterday that starting from August 17, Beijing Tourism Distribution Center will optimize and open 8 sightseeing bus routes with themes such as the Great Beauty Central Axis and Chaoyang, providing tourists with new tourism products with richer types, better services and more comfortable experience. According to the relevant person in charge of Beijing Public Transport Group, the sightseeing buses of the Great Beauty Central Axis are all new antique-style trams, and tourists can fully visit the cultural heritage of 15 ancient capital spines and experience the magnificent and orderly city painting that blends the past and the present.
The Beijing Youth Daily reporter learned that the route adopts two service modes: day tour and night tour. Among them, the first and last stops of the day tour line are Qianmen and Drum Tower respectively, and the departure time is from 10:00 to 17:00 every day. The route is 12 kilometers long, with no stops in the middle and one-way operation. Along the way, it passes Zhengyangmen, Yongdingmen, Temple of Heaven, Tiananmen Square, Forbidden City, Jingshan Park, Wanning Bridge, Bell and Drum Tower and other attractions. The ticket price is 50 yuan/person, including the interpretation service, and cultural and creative products can be purchased on the bus.
The first and last stops of the night tour line are Qianmen. Tourists are required to make reservations on the official online platform to board the bus. The scheduled departure time is 19:00. The route is 25 kilometers long with no stops along the way. It passes Zhengyangmen, Yongdingmen, the Temple of Heaven, Tiananmen Square, the Forbidden City, Jingshan Park, Wanning Bridge, Bell and Drum Tower and other attractions along the way. The fare is 268 yuan per person (citizens and tourists must make online reservations at least 1 day in advance, the bus will depart if there are 10 people or more, and children under 1.3 meters tall will be free without occupying a seat). It includes interpretation services, folk art performances, Beijing-style roast duck set meals or Western light meals, and cultural and creative products can be purchased on the bus.
In addition, the Great Beauty Central Axis sightseeing bus also provides charter services, which are also operated by antique trams, and the first and last stops are also Qianmen. Charter buses are booked online and must be booked one day in advance. The planned operating hours are from 10:00 to 21:00. During this period, tourists can determine the charter service time and service category according to their own needs. This route includes explanation services, and tourists can also customize meals, folk art performances and other service items according to their needs.
Citizens and tourists can follow the WeChat public account of "Beijing Tourism Distribution Center" and make reservations in the "Tourism Bus" column interface. Or scan the "Travel Together" QR code, enter the detailed page through the "Tourism Bus" column on the homepage, and click the corresponding product name to make reservations. At the same time, reservations can be made on platforms such as "Ctrip" and "Meituan". In addition, the Beijing Tourism Distribution Center has newly upgraded the city sightseeing routes. Among them, citizens and tourists can take the Qianmen Forbidden City Loop Sightseeing Bus, Jingshan Houhai Shuttle Bus, Chang'an Avenue Night View Sightseeing Bus and other routes to enjoy the Beijing Central Axis.
Photo/Reporter Fu Ding
