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A super financing has just been born in Linyi, Shandong.

Today (August 12), the investment community learned from Advent International that the team has completed its investment in Chinese pet food manufacturer Shandong Shuai Ke Pet Products Co., Ltd. ("Shuaike Pet" for short). Advent International will work with Shuai Ke's founder Yuan Fang and existing shareholder Boyu Capital to start Shuai Ke's next journey.

At the same time, the original investor of Shuai Ke Pet revealed that this strategic financing was nearly 1 billion yuan, creating the largest financing in the domestic pet track in 2024.

Through Shuaike Pet, a pet food province comes to light. Hospitable Shandong, with its unique agricultural and animal husbandry upstream raw materials, has become the province with the largest number of pet feed production companies and pet listed companies in China, accounting for almost half of the pet food market.

PE to Linyi

Create the largest pet financing of the year

The story of Schweik's pets began in 2012.

Before this, the head of the company, Yuan Fang, had been engaged in dog breeding for many years, with an annual income of millions. But behind the seemingly generous income, there are many difficulties. Yuan Fang once revealed that the annual income, the expenditure on dog food alone is as high as more than 400,000 yuan. So, he began to think about a new business model to explore the production of dog food himself, and Shuai Ke Pet was born.

After more than ten years, Shuaike Pet has grown into a well-known third-party pet food manufacturer in China, focusing on providing diversified pet food for the mid-to-high-end market. Its product line covers puffed food, baked food, freeze-dried food, canned wet food, wet food bags, snacks, etc. At present, Shuaike Pet also has a research and development laboratory and testing center covering an area of ​​10,000 square meters.