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After various public opinion storms in the first half of the year, Nongfu Spring founder Zhong Shanshan rarely accepted media interviews.

On the evening of August 10, CCTV's "Dialogue" program interviewed Nongfu Spring founder Zhong Shanshan with the theme "Zhong Shanshan: An Idealistic Madman".

Zhong Shanshan responded to the labels of "richest man", "cyberbullying", "traffic", "volume", and the re-promotion of purified water and successor in the interview. At the end of the interview, when asked what label Zhong Shanshan wanted to tear off the most, he said that he hoped to be an idealist, "Since you have been labeled, there must be an inherent reason for it. You should slowly digest it and don't tear it off."

Founded in 1996, Nongfu Spring is one of the top 20 beverage companies in China and a leading beverage company in the Chinese market. According to the 2023 financial report released by Nongfu Spring (9633.HK), the company achieved total revenue of 42.667 billion yuan last year, an increase of 28.4% year-on-year; the profit attributable to the owners of the parent company was 12.079 billion yuan, an increase of 42.2% year-on-year. The financial report shows that the beverage business, including tea beverages, functional beverages, and juice beverages, accounted for 51.7% of the total revenue, surpassing drinking water for the first time and achieving strong growth. In 2023, Nongfu Spring's packaged drinking water revenue was approximately 20.262 billion yuan, accounting for 47.5% of the company's total revenue, and this proportion was 54.9% in 2022.