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There were both regrets and surprises in the fencing competition at the Paris Olympics.

Don't be afraid of strong enemies, fight to the last moment,

Learn from your mistakes and never give up

This is the spirit of Chinese swordsmen.

Many people may not have noticed.

Behind this Chinese sword,

There is actually a slightly lesser-known official partner: the fintech company LexinFintech.

Why Lexin?

The key lies in the common philosophy of both parties.

Whether it is a strong-willed fencer,

Or young people who are brave enough to fight, small and small,

They are all the cutting edge of China's future.

Prior to this, Lexin had already formed an "indissoluble bond" with sports.

It has cooperated with sports brands such as Kappa, Shengdao Sports, and Xidesheng.

So, what is the origin of Lexin?

In 2013,

Xiao Wenjie, a product manager at Tencent, was keenly aware of the potential of "installment e-commerce".

Resolutely quit his job and started his own business.

China’s first installment e-commerce platform – “Fenqi Le” was launched.

With the popularity of e-commerce and installment consumption,

In 2015, the monthly transaction volume of Fenqiele Mall exceeded 1 billion yuan.

By 2017,

Lexin rang the bell on Nasdaq.

Become the first stock in installment e-commerce.

Today, Lexin's revenue consists of three parts:

Among them, loan facilitation is the main business.

The so-called "facilitating loans"

Lexin is the "matchmaker".

Provide certain guarantees to the lender.

Matching lenders and financial institutions.

The success of loan business cannot be achieved without the support of “technical judgment”.

Lexin has also invested a lot in this area.

R&D personnel account for more than 1/3 of the total number of employees.

The annual R&D expenses in the past three years have exceeded 500 million yuan.

Currently, LeEco's business scale in many areas ranks among the top three in the country.

But at the same time, LeEco's reliance on facilitating loan business is deepening year by year.

Out of the principle of prudent operation,

Lexin began to actively reduce the scale of lending.

But the process is bound to be painful.

In the first quarter financial report of 2024,

The scale of loans facilitated by Lexin fell by 4.8% year-on-year.

Profits also fell by more than 35% year-on-year.

In addition, the rapid expansion of Internet-assisted lending has led to many problems.

There have been many reports about loan assistance agencies using publicity methods that include inducing lending and nested sales.

Lexin was also exposed for illegal loans.

Adjustments were made quickly afterwards.

It has also assisted the police in cracking down on the "anti-debt collection" black industry on many occasions.

In addition to Lexin,

Many financial technology companies have also emerged in Shenzhen.

In 2023, Shenzhen ranked second in the country in the number of fintech companies surveyed.

Shenzhen is home to the Shenzhen Stock Exchange and leading Internet technology companies.

We have unique advantages in developing financial technology.

In the future, Shenzhen will also compete for the status of "global financial technology center".

Qianhai Weizhong Bank has established a technology subsidiary in Hong Kong.

Prepare for going to sea;

LexinFintech has also started to expand its business into Southeast Asia and South America.

These financial technology companies will also work with Shenzhen to

Promote the popularization and advancement of global financial services.

Produced by: Nancai International Communication Center 21 New Media Center Creative Interactive Center

Planning and coordination: Yu Xiaona, Ding Qingyun

Content Coordinator: Tan Ting, Ye Yingcheng

Editor-in-charge: Liu Xueying

Executive Coordinator: Huang Xinran

Design Coordinator: Lin Junming

Video Coordinator: Bai Yuhang

Producer: Shi Shi

English translation & dubbing: Li Yingliang

Overseas Operations Supervisor: Huang Yanshu

Overseas Operations Coordinator: Zhang Weitao

Operation support: Zeng Jingjiao

Proofreading: Wei Wenjing, Jiang Yun, Huang Zhiming